The Role
As our Marketing & Communications Manager, you are the architect of a Belmond Caribbean brand story. Reporting to the Brand Associate Director, and working closely with the Area Managing Director, Caribbean and the General Manager of Cap Juluca, you lead with strategic clarity, inspire with creative vision, and execute with disciplined precision across every channel that touches our guests.
What You Will Do
• Set the strategic vision - develop, conduct, and oversee all marketing campaigns and promotional activities for the Caribbean region in alignment with the Brand Associate Director and the Global Brand & Marketing team.
• Drive 360° impact - lead promotional and marketing plans across website, digital advertising, email, social channels, print, events, partnerships, photoshoots, and collateral to grow revenue across primary and secondary markets.
• Pivot with purpose - master and adapt marketing plans in real time to respond to changing sales patterns and business needs.
• Protect the brand - ensure absolute consistency across every marketing and social media touchpoint, safeguarding both the property and global Belmond identity.
• Curate the guest journey - partner with Operations and Marketing teams to craft exceptional experiences from acquisition to on-property to advocacy and help establish property brand culture with Human Resources.
• Build powerful alliances - identify and cultivate partnerships with luxury brands, cultural institutions, artists, community programs, wellness practitioners, and chefs to expand reach and relevance.
• Champion sustainability - actively support, promote, and elevate regional sustainability initiatives.
• Lead and develop - manage the Sales & Marketing Assistant in Anguilla while promoting ongoing learning, mandatory training, and brand alignment across the regional team.
• Represent the brand - entertain key partners, influencers, and media, and represent Belmond at key industry events to secure business and visibility.
• Stay ahead of the curve - track market trends, data, and competitor activity to understand target guest needs and interests.
RequirementsWhat You Bring
• A university or college degree in business administration, marketing, communications, public relations, advertising, or a related field.
• A minimum of 3 years of experience in a marketing role; international luxury hotel brand experience and Caribbean market experience are strong pluses.
• Recognised people leadership skills and expert communication and presentation abilities across all organizational levels.
• A creative thinker with sharp attention to detail and the agility to manage multiple projects simultaneously.
• Computer literacy including Microsoft PowerPoint, Excel, and Word.
• Ability to travel regularly and work comfortably in both interior and exterior hotel environments, including exposure to sun, humidity, and varying weather conditions.
BenefitsAt Cap Juluca, A Belmond Hotel we pride ourselves on fostering a culture built on kindness, active listening, and genuine connections with our colleagues and guests. We offer a comprehensive range of compensation, perks and benefits including:
- Competitive compensation
- Complimentary and preferred rate experiences at our iconic destinations
- Training and Development Programs
- Employee assistance and wellbeing programs
- Complimentary Comprehensive Health and Life insurance Coverage
