About The OpportunityWe're looking for a strategic, data-driven leader to join Grubhub's Paid Media team as Manager, Marketing Analytics. In this high-impact role, you'll lead key paid media efforts around marketing measurement, attribution, experimentation, and performance insights across paid media channels. You'll drive data-informed decision-making, connecting marketing investment to business outcomes and enabling the team to drive acquisition efficiently through actionable analytics.
Reporting to the Associate Director of Marketing Analytics, you will partner closely with Growth, Finance, Product, and Engineering to develop and operationalize a marketing analytics roadmap that powers smarter investment decisions. You'll play a central role in upleveling our marketing analytics processes, improving our understanding of our marketing investments and acquisitions tactics, and driving experimentation that accelerates sustainable growth. You will also play a role in assessing MarTech needs and transforming how we work - building more automated approaches to optimization and channel management via internal and/or external partnership. This is a highly visible, cross-functional position that blends analytical rigor, strategic influence, and hands-on execution.
The Impact You Will Make- Performance Measurement & Attribution: Oversee development and refinement of measurement frameworks, incrementality testing, and attribution models to evaluate channel, platform, audience, and creative performance. Partner with internal media teams to translate findings into actionable optimization strategies.
- Insight Generation & Experimentation: Conduct deep-dive analyses to uncover trends, identify growth opportunities, and develop hypotheses for testing. Champion experimentation (A/B, holdouts, incrementality) to inform marketing strategy and improve ROI.
- Data Infrastructure & Reporting Automation: Partner with Product, Engineering, and Paid Media Marketing to ensure clean and reliable data pipelines, marketing taxonomy, and automated, centralized reporting infrastructure. Own marketing data integrity, including UTM governance, media tracking, and dashboard accuracy.
- Cross-Functional Collaboration: Serve as a trusted thought partner to Marketing, Finance, Product, and Engineering. Translate complex analyses into simple, actionable insights that guide investment and strategy decisions.
- MarTech Execution & Integration: Support and maintain our marketing technology tools, ensuring clean data flows between ad platforms, the MMP, the CDP, tag managers, and the internal data warehouse. Keep a pulse on new tools and privacy shifts to upgrade our setup and improve how we measure performance.
- Budgeting, Forecasting & ROI Analysis: Support Grubhub's Marketing Mix Modeling (MMM) approach to inform strategic planning, channel investment allocation, and performance forecasting.
What You Bring To The Table- 4+ years of experience in analytics, data science, or related fields, ideally within a digital marketplace, e-commerce, or performance-driven environment.
- Proven track record of leadership within the marketing analytics space and partnering cross-functionally to both influence business and marketing decisions and directly drive business outcomes.
- Demonstrated ability to translate complex analytical findings into clear, actionable business recommendations for senior executives.
- Proficiency with SQL, Python, or R for data analysis, and with BI tools such as Tableau for dashboarding and visualization.
- Familiarity with data infrastructure concepts, including ETL processes, tracking frameworks, and integration with marketing and data platforms (e.g., Google Analytics, Tableau, Redshift).
- Exceptional communication and storytelling skills-able to make data both accessible and influential.
- A strong balance of strategic thinking and hands-on execution, with a passion for driving measurable impact through data.
- Bachelor's degree in a quantitative discipline (e.g., Statistics, Economics, Computer Science, Engineering, Mathematics) preferred.
Got These? Even Better - Meaningful experience in marketing measurement, attribution, and experimentation frameworks (e.g., MMM, MTA, incrementality testing, lift studies).
- Demonstrated experience building and modernizing paid media marketing tech stacks-including evaluating, integrating, and managing external vendors and tools to improve data quality, operational efficiency, and performance measurement is preferred.
- Strong understanding of paid media channels (search, social, app, display, and offline) and how to measure and optimize their impact across the funnel.
As a matter of company policy, Wonder does not sponsor applicants for employment visa status for this role.
Our hybrid model requires 3 days a week in the office. That said, many team members choose to come in more often to take advantage of in-person collaboration and connection. You're welcome-and encouraged-to be in the office up to 5 days a week if it works for you
#LI-Hybrid
New York: $128,000 - $135,500 per year.
Chicago: $115,000 - $122,000 per year.
Wonder uses geographic-specific salary structures, which means the salary offered may vary depending on where the job is located. The final salary offer will take into account various factors, such as the candidate's skills, education, training, credentials, and experience.
BenefitsWe offer a competitive salary package including equity and 401K. Additionally, we provide multiple medical, dental, and vision plans to meet all of our employees' needs as well as many benefits and perks that are not listed.
We look forward to hearing from you! We'll contact you via email or text to schedule interviews and share information about your candidacy.
