The Opportunity

As Manager, Brand Applications, you will play a key role in bringing Abbott’s brand to life across global touchpoints through consistent, high-quality visual execution. This role sits at the intersection of strategy and execution, translating brand principles into scalable systems that drive clarity, impact, and cohesion. You’ll partner closely with cross-functional teams to strengthen and evolve Abbott’s brand presence worldwide.

What You’ll Work On

• Apply Abbott’s visual identity system across packaging, product experiences, digital platforms, and marketing collateral
• Partner with marketing, product, and brand teams to translate brand strategy into clear, effective executions
• Ensure consistent and compliant use of brand elements across global applications
• Support development and rollout of scalable design solutions across Abbott’s portfolio
• Review and provide feedback on creative deliverables to ensure alignment with brand standards
• Contribute creative thinking to elevate brand expression while maintaining system integrity
• Develop, organize, and maintain brand assets, templates, and tools for global use
• Collaborate with internal teams and external agencies to ensure high-quality, application-ready assets
• Act as a trusted advisor to stakeholders, providing guidance on brand application and interpretation
• Support the development and continuous improvement of brand guidelines and governance processes
• Help teams navigate complex brand decisions with clarity and confidence

Required Qualifications

• Bachelor’s degree in Design or a related field
• 8+ years of experience in brand, design, or marketing roles (agency or in-house)
• Hands-on experience applying brand identity systems across multiple touchpoints, including packaging and product experiences
• Experience supporting or managing creative development across digital and traditional channels
• Strong project management skills with the ability to manage multiple priorities and timelines
• Proven ability to collaborate effectively with cross-functional teams and external partners
• Excellent written, verbal, and visual communication skills
• Demonstrated ability to navigate ambiguity with a solutions-oriented mindset

Preferred Qualifications

• Experience working within a global, matrixed organization
• Background supporting brand systems across large, multi-brand portfolios
• Experience partnering with legal and regulatory stakeholders on brand applications
• Familiarity with asset management systems and scalable brand toolkits
• Strong design sensibility with the ability to balance creativity and system consistency
• Experience contributing to or evolving brand guidelines and governance frameworks

Learn more about our health and wellness benefits, which provide the security to help you and your family live full lives:  www.abbottbenefits.com

Follow your career aspirations to Abbott for diverse opportunities with a company that can help you build your future and live your best life.

The base pay for this position is

In specific locations, the pay range may vary from the range posted.