Position Summary...What you'll do...Role summary: The Manager, Account Strategy leads the development and execution of omnichannel advertising campaigns, translating client marketing objectives into effective media strategies. This role involves monitoring campaign performance, optimizing results using data analysis, and collaborating with internal teams and external partners to ensure successful delivery. The manager provides consultative guidance, drives strategic planning, and presents insights to stakeholders. Additionally, this position supports team development, fosters continuous improvement, and upholds company values while advancing innovative advertising solutions that align with business goals and customer needs.
About the team: The Manager, Account Strategy is a key member of the Food team, driving campaign execution, performance tracking, and reporting. This team collaborates closely with Sales, Creative, Analytics, and Operations to ensure seamless campaign delivery and continuous improvement. Members apply expertise in media strategy, data analysis, and customer insights to optimize advertising approaches. The team prioritizes professionalism, clear communication, and operational efficiency to deliver impactful results that support business growth within Walmart Connect.
What you'll do: - Develop and execute omnichannel advertising campaigns aligned with client marketing objectives.
- Translate client goals into actionable media strategies using Walmart Connect's advertising solutions.
- Monitor campaign performance, pacing, and optimization to meet key performance indicators.
- Analyze campaign data and apply digital metrics to improve effectiveness and growth.
- Lead campaign setup, troubleshooting, and client onboarding processes.
- Build joint business plans using forecasting tools and customer insights.
- Present campaign results and strategic recommendations to clients and leadership.
- Collaborate cross-functionally to ensure campaign success and continuous improvement.
- Mentor team members and support their development and engagement.
What you'll bring: - Proven experience in developing and executing omnichannel media strategies aligned with client marketing goals.
- Strong proficiency in campaign management, including setup, monitoring, and optimization across digital advertising platforms.
- Ability to analyze campaign data using key digital metrics such as CPM, ROAS, and CTR to drive performance improvements.
- Skilled in leveraging customer insights and forecasting tools to build effective joint business plans.
- Excellent communication skills to present strategic recommendations to clients and senior leadership.
- Demonstrated capability to collaborate cross-functionally with sales, product, engineering, and analytics teams.
- Experience mentoring team members and supporting continuous learning in a dynamic environment.
At Walmart, we offer competitive pay as well as performance-based bonus awards and other great benefits for a happier mind, body, and wallet. Health benefits include medical, vision and dental coverage. Financial benefits include 401(k), stock purchase and company-paid life insurance. Paid time off benefits include PTO (including sick leave), parental leave, family care leave, bereavement, jury duty, and voting. Other benefits include short-term and long-term disability, company discounts, Military Leave Pay, adoption and surrogacy expense reimbursement, and more.
You will also receive PTO and/or PPTO that can be used for vacation, sick leave, holidays, or other purposes. The amount you receive depends on your job classification and length of employment. It will meet or exceed the requirements of paid sick leave laws, where applicable.
For information about PTO, see https://one.walmart.com/notices.
Live Better U is a Walmart-paid education benefit program for full-time and part-time associates in Walmart and Sam's Club facilities. Programs range from high school completion to bachelor's degrees, including English Language Learning and short-form certificates. Tuition, books, and fees are completely paid for by Walmart.
Eligibility requirements apply to some benefits and may depend on your job classification and length of employment. Benefits are subject to change and may be subject to a specific plan or program terms.
For information about benefits and eligibility, see One.Walmart.
Hoboken, New Jersey US-10279: The annual salary range for this position is $96,000.00 - $186,000.00
Chicago, Illinois US-10276: The annual salary range for this position is $88,000.00 - $171,000.00
Additional compensation includes annual or quarterly performance bonuses.
Additional compensation for certain positions may also include :
- Stock
ㅤ
ㅤ
ㅤ
ㅤ
Minimum Qualifications...Outlined below are the required minimum qualifications for this position. If none are listed, there are no minimum qualifications.
Option 1: Bachelor's degree in business, marketing, communication, or related area and 3 years' experience in digital media, account management, or advertising strategy.
Option 2: 5 years' experience in digital media, account management, marketing, or advertising strategy.
Preferred Qualifications...Outlined below are the optional preferred qualifications for this position. If none are listed, there are no preferred qualifications.
Experience in sales or media strategy, Experience with DSPs, DMPs, ad exchanges, and media platforms like Salesforce, Tableau, SQL, or Power BI., Master's degree in marketing, business, or related area.
Primary Location...221 River St, Hoboken, NJ 07030, United States of America
