Lead consultative engagements with clients to drive marketing transformation using Adobe's ecosystem Initiate discovery sessions to uncover business needs, assess martech landscapes, and align Adobe solutions with measurable impact Serve as a trusted advisor to CMOs and senior marketing executives on technology strategy, operating model design, and data-driven personalization Conduct digital strategy workshops and develop phased roadmaps aligned to client priorities and business outcomes Advise on integrating Adobe technologies with complementary platforms to design robust martech architectures Provide strategic consulting on marketing operating model transformation enabling customer-centric data-informed teams Orchestrate multiple client engagements ensuring value delivery and high client satisfaction Lead presales activities including opportunity assessment RFP responses proposal development and solution demonstrations Design and architect end-to-end solutions leveraging Adobe's marketing automation and data stack Collaborate with cross-functional teams including Empathy Lab and Data & Analytics to deliver integrated solutions and thought leadership Requirements 10+ years of experience in digital consulting marketing technology or digital transformation in a senior advisory or solution leadership role Deep expertise in Adobe's marketing automation and data ecosystem (AEP Real-Time CDP Journey Optimizer Campaign Analytics Marketo Workfront GenStudio) Proven experience designing and deploying cross-channel personalized journeys and marketing activation programs using Adobe's stack Experience consulting directly with CMOs and senior marketing executives on martech strategy and data-driven personalization Demonstrated ability to sell and lead large-scale engagements at the intersection of strategy technology and data Experience working with hybrid martech stacks including both Adobe and non-Adobe platforms Familiarity with marketing analytics models customer data architecture identity resolution and audience segmentation Ability to bridge marketing strategy and technology communicating complex solutions to both business and technical stakeholders Strong client management skills with the ability to maintain engagement across multiple parallel programs Operates effectively in fast-moving evolving environments with a focus on urgency and clarity