About Applied ConceptsFor over four decades, Applied Concepts has been the trusted authority in communication skills training for the automotive and motorsports industries. From dealership phone performance to enterprise-level lead conversion, we've helped thousands of teams master the art and science of customer connection.
Today, we're extending that legacy through Conversation Labs, our next-generation division powered by Agentic AI. This breakthrough platform merges behavioral training with intelligent simulation-enabling professionals to interact with lifelike AI customers that think, feel, and respond like the real thing. Together, our heritage and our innovation define a bold new standard for performance training in the modern dealership and racing ecosystem.
The OpportunityWe're looking for a results-driven Account Executive who thrives at the intersection of tradition and transformation. You'll represent both sides of our value proposition-our proven communication training programs and our cutting-edge Agentic AI technology-to help organizations evolve faster, sell smarter, and deliver consistently exceptional customer experiences.
This role isn't about selling a service. It's about redefining how people learn to communicate across industries that never stand still-automotive, powersports, and motorsport.
Key Responsibilities- Build and manage relationships with dealerships, manufacturer groups, and motorsport organizations seeking performance growth.
- Present both legacy communication training and Agentic AI simulation products as a unified suite of modern learning solutions.
- Educate and inspire clients on the impact of AI-driven practice environments and measurable skill analytics.
- Drive full-cycle sales execution-from prospecting through close-with creativity and consultative precision.
- Collaborate cross-functionally with product, marketing, and leadership teams to align client needs with product evolution.
- Serve as a voice of the customer, influencing our roadmap and go-to-market approach with insights from the field.
Qualifications- 5+ years in B2B technology or training sales; SaaS, AI, or performance solutions experience strongly preferred.
- Proven success selling high-value consultative solutions to executives in fast-paced, competitive industries.
- Knowledge of automotive or motorsport retail operations a strong advantage.
- Exceptional presentation, storytelling, and relationship-building skills.
- Entrepreneurial, self-driven, and adaptable in evolving technology landscapes.
- Experience with CRM and sales automation tools (HubSpot, Salesforce, or similar).
Why Join Applied Concepts- Competitive base + commission with high earning potential.
- Health, dental, vision, and 401(k) match.
- Paid time off, holidays, and flexible hybrid work options.
- Opportunity to represent both a trusted industry legacy and a category-defining AI future.
- Career advancement within a fast-growing company that's reshaping how the automotive and motorsport worlds train, perform, and compete.
Join the EvolutionThis is your chance to stand at the crossroads of heritage and innovation-helping dealerships, manufacturers, and motorsport organizations transition from traditional training to Agentic AI performance ecosystems.