5+ years of B2B SaaS or AI marketing experience with full campaign ownership.
Proven ability to develop messaging for complex products and create diverse content.
Hands-on experience with paid acquisition and optimizing conversion funnels.
Expertise in inbound marketing (SEO, content) and outbound strategies (events, outreach).
Background in fast-growing tech companies, with experience in running marketing experiments.
Strong skills in market research, competitive analysis, and cross-channel campaigns.
Senior-level marketing experience with the ability to work independently.
Responsibilities
Develop product positioning and messaging tailored to various customer segments.
Create engaging content including videos, use cases, and blog posts to showcase product value.
Conduct market research and analyze competitors within the hospitality and AI sectors.
Experiment with diverse marketing channels like newsletters, podcasts, and influencer partnerships.
Plan and execute field marketing campaigns, events, and relationship-building dinners.
Generate thought leadership content for company leaders and amplify it on social media.
Direct paid advertising efforts and optimize lead generation programs through analytics.
Benefits
Health insurance coverage.
401(k) matching program.
Full Job Description
About the Role
Own end-to-end marketing for an AI platform serving the hospitality sector. This hands-on leadership role spans product marketing and demand generation, with a focus on building and testing effective marketing programs. What You'll Do
Develop product positioning and messaging, and build the marketing site with solutions pages for different customer segments.
Create video content, use cases, webinars, blog posts, and other materials that communicate product value.
Analyze competitors and conduct market research across hospitality and the broader AI landscape.
Experiment with newsletters, podcasts, and influencer partnerships, and create design assets or collaborate with designers.
Plan and execute field marketing campaigns, city activations, events, conferences, and relationship dinners.
Develop thought leadership content for company leaders and amplify it across LinkedIn and other channels.
Direct paid advertising, improve signup funnels, and build targeted lead generation programs.
Measure campaign performance and optimize marketing through analytics and A/B testing.
What We're Looking For
At least 5 years of marketing experience in B2B SaaS or AI, with ownership of campaigns from positioning through execution.
Experience developing messaging for technical or complex products and producing content such as blog posts, case studies, video scripts, or use case materials.
Hands-on experience with paid acquisition, conversion funnel optimization, and measurable campaign results.
Experience spanning inbound marketing, including SEO and content, and outbound programs such as events, field marketing, and direct outreach.
Background at a fast-growing technology company, with experience running multiple marketing experiments; relevant sectors may include AI, fintech, SaaS, cybersecurity, DevOps, or consumer technology.
Strong market research, competitive analysis, analytics, and cross-channel campaign skills. Hospitality experience is not required.
Senior marketing experience, with the ability to work independently and scale initiatives or a team as needed.
Compensation & Benefits
Base salary: $150,000 to $240,000 annually, plus 0.20% to 0.75% equity. Benefits include health insurance and a 401(k) match. Visa sponsorship is not available. Location
