The roleHalf of this year's revenue has come inbound and another quarter through channel partners, all without a dedicated marketing leader. ACVs tripled YoY and the sales team is scaling rapidly. Our customers give us an 80 NPS. You'd be the first marketing leader, with a huge amount of untapped demand to go after.
You'll work closely with:
- Our CEO, on defining the category and building programs
- Our VP of Sales, who scaled Klaviyo from $25m to $1B ARR, overseeing a team of 4 AEs growing to 8 by end of July
- Our BDR manager, overseeing a team of 6 BDRs growing to 15 by end of July
- A talented marketing associate on your team to start, plus the team you build out from there
Responsibilities- Define the category. We have first-mover advantage, and it shows up as wow moments on sales calls, but we haven't cracked how to tell that story at scale. You'll establish how we talk about what we're building, and amplify it into a category we own
- Build awareness. Our buyers live in specific peer networks, industry associations, and channel partner ecosystems. You'll build the programs that get us in front of them, consistently
- Run the system. Our TAM and target personas are clearly defined. You'll build the system that gets every account into our CRM, surfaces who's engaging with programs, and converts the warm ones into opportunities.
Qualifications- You have 4-6 years of marketing experience, including owning product marketing and/or brand at an early stage company
- You're fluent with GTM tech, AI tools, and data
- You thrive solving ambiguous problems
- You love working as a player coach, owning IC work to stay close to the operation while building up the team around you
OtherIn-office Monday-Thursday in our New York or Boston offices. Top tier cash, equity, and full benefits.
