• Lead structured Voice of Customer activity across the Americas, building deep understanding of customer applications, industry challenges, and market trends through visits, workshops, and discovery sessions.

• Monitor market, competitor, and technology developments, turning intelligence into actionable insight for the wider business.

• Build and maintain a healthy pipeline of validated growth opportunities, testing key assumptions with customers and the market before recommending investment.

• Develop clear, evidence-based business cases that support confident product investment decisions, recommending new products, partnerships, services, or capabilities.

• Support proof-of-concept and MVP activity, helping shape repeatable go-to-market approaches within target segments.

• Build and nurture trusted relationships with strategic customers, channel partners, OEMs, end users, system integrators, and industry influencers.

• Establish and run customer advisory groups and strategic engagement programmes, acting as the commercial bridge between customers and Fortress product strategy.

• Feed customer and market insight into product strategy and innovation, partnering with Engineering and Innovation to test feasibility and confirm customer value.

• Support launch planning and market adoption, then track commercial performance and feedback once new products are introduced.

• Collaborate across Sales, Engineering, Innovation, Marketing, Operations, and Technical Support, influencing investment priorities and keeping opportunities aligned to business strategy.

• Experience in Product Management, Strategic Marketing, or Application Engineering.

• Ability to engage credibly with customers and commercial stakeholders, influencing without direct authority.

• Strong commercial and analytical skills, with a track record of building business cases and investment recommendations.

• Excellent communication and stakeholder management skills.

• A university degree or equivalent experience gained on the job.

• Experience with structured Voice of Customer methodologies.

• Background in industrial automation, machine safety, or manufacturing technology — ideally with exposure to growth sectors such as warehouse automation or battery manufacturing.

• Experience working across global markets and cross-functional teams.

• 24 days holiday per year + 9 holiday office closures

• 401(k) matching & profit-sharing potential

• Company car or car allowance (depending on grade/role; allowance subject to holding a fully comprehensive vehicle policy)

• Paid parental leave — 14 weeks fully paid

• Voluntary financial insurance coverage — life, disability, accident and illness

• Group healthcare with medical, dental & vision (family and partner options)

• WPO Employee Assistance Program

• Long service recognition

At Fortress, we don't just accept difference — we celebrate it. We're committed to creating an inclusive environment for all colleagues. If you require any accommodations during the recruitment process, please let us know.

Applicants must be authorized to work for any employer in the United States. At this time, Fortress Safety is unable to sponsor or take over sponsorship of an employment visa (e.g., H-1B) for this position.

Ready to help shape the future of machine safety across the Americas? Click Apply to submit your application — we'd love to hear from you.

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