Growth Marketing Manager

Qualifications

• 4-8 years in growth marketing or performance marketing, preferably in a startup or scale-up setting.
• Proven track record of driving measurable growth, providing specific metrics for success.
• Deep expertise in at least three major paid channels, preferably with experience scaling a channel from $0 to $1M/month.
• Fluent in SQL and comfortable with statistical analysis, A/B testing, and attribution models.
• Familiar with modern growth tools like Amplitude, Segment, and creative testing platforms.
• Strong bias for experimentation, with a history of running 100+ tests.
• Exceptional communication skills for cross-functional team collaboration and executive presentations.

Responsibilities

• Own and execute growth initiatives from hypothesis to analysis and iteration.
• Run diverse multi-channel campaigns including paid social, search, and email/SMS.
• Optimize the acquisition funnel focusing on ROI, LTV:CAC, and customer activation.
• Utilize data analysis tools to derive insights and identify growth opportunities.
• Collaborate with various teams to launch growth-oriented features and tests.
• Manage multi-million dollar budgets across major advertising platforms.
• Lead creative strategy and coordinate with external agencies for asset production.
• Establish and maintain structured growth processes and reporting.
• Stay informed on industry trends and new growth tactics.