ABOUT THE ROLE
The LA28 Olympic & Paralympic Hospitality Program will deliver world-class premium experiences across competition venues, hospitality houses, celebration spaces, and exclusive guest environments throughout the Los Angeles 2028 Olympic and Paralympic Games.
The Graphic Art Director is responsible for leading the visual identity and graphic implementation of the LA28 Hospitality program. Working across environmental graphics, branded experiences, digital content, print collateral, signage, exhibitions, and guest communications, this role transforms the LA28 Hospitality creative vision into cohesive, engaging, and production-ready visual experiences.
This position requires a highly collaborative creative leader who combines exceptional graphic design expertise with strategic thinking, meticulous attention to detail, and a strong understanding of experiential environments.
THE ROLE
Reporting to the Group Creative Director, the Graphic Art Director partners with Creative, Production, Venue Development, Marketing, Operations, and external agencies to develop and execute a comprehensive visual language across all hospitality products and venues.
The successful candidate will lead the design and implementation of environmental graphics, branding systems, marketing assets, digital content, exhibitions, wayfinding, signage, and guest-facing communications while ensuring consistency across every touchpoint of the LA28 Hospitality experience.
CORE RESPONSIBILITIES
Creative Leadership
- Lead the graphic design vision across the LA28 Hospitality program from concept through Games-time execution.
- Translate creative strategy into compelling visual communications across physical and digital environments.
- Maintain creative consistency across multiple hospitality venues, products, and service levels.
- Provide art direction and creative feedback to internal designers, agencies, and production partners.
- Champion design excellence while balancing creativity, operational requirements, budgets, and schedules.
Graphic Design Development
- Design environmental graphics, branded spaces, exhibitions, signage, wayfinding systems, menus, collateral, digital content, presentations, and guest communications.
- Develop comprehensive graphic packages including layouts, typography systems, iconography, color applications, templates, and production artwork.
- Produce presentation materials, mood boards, style guides, brand standards, and creative decks.
- Adapt the LA28 Hospitality visual identity across diverse venue conditions while maintaining brand integrity.
- Prepare print-ready artwork and production files for large-format graphics, signage, vinyl, dimensional graphics, and fabricated elements.
Cross-Functional Leadership
- Collaborate closely with Environmental Design, Interior Design, Marketing, Venue Development, Production, Fabrication, Digital, and Operations teams.
- Coordinate with external creative agencies, printers, exhibit fabricators, sign vendors, and installation partners.
- Present creative concepts and design rationale to executive leadership and stakeholders.
- Review vendor proofs, mockups, color samples, and production prototypes.
Quality & Brand Stewardship
- Lead multiple venue design projects simultaneously through all phases of development.
- Lead and direct external design partners, fabricators, and creative vendors to ensure design excellence, production quality, and successful project delivery.
- Support venue installations, site reviews, punch lists, and Games-time creative oversight.
- Maintain organized project documentation and meet key project milestones.
Project Leadership
- Lead multiple graphic design projects simultaneously from concept through installation.
- Manage project schedules, deliverables, and production milestones.
- Support venue installations, onsite graphic reviews, punch lists, and Games-time creative oversight.
- Maintain organized project documentation and asset libraries.
- Develop and manage the Graphic Design team within the Environmental Design umbrella.
Innovation
- Stay current on emerging trends in experiential graphic design, typography, digital media, environmental graphics, and branded experiences.
- Champion innovative design solutions that elevate the Olympic and Paralympic guest experience.
- Explore new production methods, sustainable materials, and interactive storytelling.
Success in this role
- Deliver visually exceptional hospitality experiences that inspire guests.
- Maintain a cohesive visual identity across all LA28 Hospitality venues.
- Build trusted partnerships across creative, production, and operations teams.
- Produce work that is strategically sound, creatively ambitious, and flawlessly executed.
- Champion the LA28 Hospitality creative vision from concept through Games-time execution.
Other Duties & Responsibilities
- Follow administrative procedures for timesheets, time off requests, and other HR needs.
- Keep up to date with any deliverables the Project Management team needs for billing purposes.
Travel
Must be adaptable with work and travel schedule and be available to travel for work which may include extended work hours during nights, weekends, and holidays. This position may require up to 25 % travel.
This job description is not designed to cover or contain a comprehensive listing of the employee's activities, duties, or responsibilities for this job. Duties, obligations, and activities may change at any time with or without notice.
QUALIFICATIONS
To perform this job successfully, the candidate must be able to perform each essential duty above at the highest levels. The requirements listed below are representative of the knowledge, skill, and/or ability required.
Required Education and/or Experience, Knowledge, Skills, and Abilities:
- Bachelor's degree in Graphic Design, Visual Communication, Communication Design, Environmental Graphic Design, or related discipline.
- 8+ years of professional graphic design experience within experiential design, hospitality, live events, exhibitions, entertainment, or sports.
- Outstanding portfolio demonstrating brand systems, environmental graphics, typography, wayfinding, print, digital, and experiential design.
- Expert proficiency in Adobe Creative Cloud (Illustrator, InDesign, Photoshop, Acrobat).
- Working knowledge of After Effects, Figma, and Microsoft PowerPoint.
- Experience preparing production-ready artwork for large-format graphics and environmental applications.
- Strong understanding of typography, color management, print production, fabrication methods, and accessibility.
- Excellent communication, presentation, organization, and project management skills.
Preferred Education and/or Experience, Knowledge, Skills, and Abilities:
- Experience with large scale global events
- Experience designing hospitality programs, exhibitions, museums, or branded environments.
- Motion graphics experience.
- Illustration or hand sketching skills.
- Familiarity with environmental graphic systems, signage programs, and wayfinding.
- Understanding of sustainable production practices.
COMPENSATION
Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life, and disability insurance, paid time off, and 401k plan.
Per local requirements and in the interest of transparency, the hourly rate shown below reflects the prevalent current hiring range for this position. Hiring pay rates are based on a number of factors, including location and may vary depending on job-related qualifications, knowledge, skills and experience. The company strives to provide locally competitive rewards packages, which include base rate along with, as applicable, short- and long-term incentives, growth and developmental opportunities, and robust benefits, such as health care, retirement, vacation and other paid time off, and additional offerings.
Hiring Rate Minimum:
$112,500 annually (minimum will not fall below the applicable State/local minimum salary thresholds)
Hiring Rate Maximum:
$150,000 annually