Your TasksPlease note: This role follows our hybrid work policy and
requires attendance at our Stamford, CT office a minimum of three days per week . Candidates should be based within commuting distance of Stamford or be open to relocating if selected for the position.
1. Global Brand & Growth Strategy
- Define and drive the mid- and long-term global Aquaphor brand strategy aligned to the 2030 growth ambition
- Develop the long-term 2030 portfolio vision that scales Aquaphor's impact and sets the trajectory for global leadership
- Craft an ambitious global expansion roadmap, unlocking opportunities across new and legacy categories
- Build a clear global positioning rooted in US heritage while enabling international relevance and regulatory fit (cosmetics vs OTC)
- Identify global white spaces for expansion across categories and geographies
2. Portfolio & Innovation Leadership
- Oversee global portfolio strategy across legacy and new categories
- Ensure clear prioritization between core business growth (US) and global expansion projects
- Steer global innovation pipeline in close collaboration with R&D, Supply Chain, Medical and other HQ functions
- Together with Senior Medical Manager, present projects in Pre-IIM meetings and senior forums (i.e. Aquasquad, Regular JFs with Derma President and/or US Derma Lead Team), championing bold ideas and clear strategic direction
3. Communication & Brand Equity
- Define the global strategic brand positioning and brand equity vision
- Lead global campaign development
- Lead global best-practice launch support creation and best-in-class communication packages across channels (campaign, website, social media) on global scale OTIF
- Create best in class social media strategy and brand advocacy concepts
- Steer lead agency on strategic level
- US-Global Integration
- Ensure strong partnership with North America marketing
- Drive alignment between global strategy and US execution
- Act as senior interface between US organization and Hamburg HQ
4. Team & x-functional Leadership
- Lead, coach and develop a high-performing global marketing team located in US and HQ
- Foster entrepreneurial, agile and performance-driven culture
- Infuse and inspire team with new ideas, a strategic vision and best-practice cases
- Build cross-functional alignment on vision across Marketing, Medical, CMI, R&D (Formula, Claim Strategy & PackDev), Finance, Supply Chain and with US Derma Lead team
- Ensure consistent messaging and visual execution across all brand touchpoints
6. Performance & Governance
- Own and monitor global marketing budget
- Define and monitor brand health and financial KPIs in close collaboration with CMI
- Provide regular clear brand, market & competitor reporting in close collaboration with CMI
Your Profile- University degree in Business, Marketing or Life Sciences
- 10+ years experience in global marketing and brand building
- Strong US market expertise required and ideally some experience outside US market
- Expertise in dermatological skincare is a plus
- Proven track record in end-to-end innovation and communication development
- Experienced leader ideally with expertise in managing or collaborating with hybrid/global teams
- Strong strategic thinking and entrepreneurial mindset
- Excellent stakeholder management and influencing skills
- Ability to operate in matrix and cross-cultural environment
- Comfortable working in a hybrid team set-up (HH HQ and US) across time zones and managing stakeholders across regions with agility and empathy
- Strong communication, presentation and visual/verbal storytelling skills bringing a vision to life
- Very strong eye for details and excellence in execution
- Fluent in English
Location: Stamford, CT USA (hybrid, three days in office)
Reports to: VP Global Aquaphor
Direct Reports: 4 (2 Global Brand Managers, 1 Global Content & Communications Manager, 1 Marketing Coordinator)
Objective Lead the Global Aquaphor Accelerator Marketing Team to scale Aquaphor from a US-dominant brand into a globally powerful cross-category dermo-cosmetic brand. Drive global brand strategy, Innovation pipeline and portfolio expansion, international growth as well as communication strategy and development with a major focus on US as key market.
