General Sales Manager

Valley Nissan

$80K — $120K *
Manufacturing & Automotive
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • Minimum two years of General Sales Manager (GSM) experience overseeing a successful dealership's operations.
  • Proven ability to build and train effective sales teams with strong customer satisfaction scores.
  • Solid experience in driving showroom and internet traffic through SEO, SEM, and traditional media.
  • Strong leadership background in managing a Business Development Center (BDC).
  • Some knowledge in used vehicle purchasing and marketing strategies.
  • Expertise in mentoring desk managers and enhancing Finance & Insurance (F/I) revenue.

Responsibilities

  • Coach and train the sales team on effective closing techniques to drive profitability.
  • Lead showroom operations and ensure comprehensive product knowledge among the team.
  • Analyze Customer Satisfaction (CSI) scores to identify areas for improvement.
  • Recruit, inspire, and assess the performance of sales teams across various departments.
  • Conduct regular sales training meetings for both new and veteran sales representatives.
  • Mentor the sales team on best practices to boost overall performance.
  • Implement and oversee a CRM system for effective follow-up with prospective buyers.
  • Create and enforce delivery procedures, including introductions to the service department.

Benefits

  • Work in a supportive, cooperative environment focused on employee and customer well-being.
  • Opportunities for professional development and skill enhancement.
  • A culture dedicated to integrity and exceptional service in the automotive industry.
Full Job Description
About this job: Are you an energetic, experienced sales professional in the Automotive industry? The General Sales Manager will oversee all sales operations and be responsible for ultimately driving results and developing their people's skill sets further. An ideal candidate will be in a current position of Sales management in a retail/public facing format; preferably automotive, but not that is not required with an appropriate track record of sales & management success in other industries.

Responsibilities
  • Coach sales team on proper closing techniques through training and active participation, and lead profitability of your teams.
  • Lead all showroom activities and maintain an experienced level of product knowledge.
  • Ensure high Customer Satisfaction scores and analyze these metrics to isolate areas for improvement.
  • Hire, motivate, and monitor the performance of New and Used team, Internet Sales, Finance Managers and Service Drive Sales.
  • Conduct daily and weekly sales training meetings for Sales and Product Specialists.
  • Mentor new and experienced sales reps on standard methodologies for improving performance.
  • Ensure proper follow up of all prospective buyers by developing, implementing, and monitoring a CRM system.
  • Establish delivery procedures and monitor performance and execution.
  • Guarantee delivery includes an introduction to the service department and scheduling of the first service appointment.
  • Achieve forecasted goals and objectives for dealership and OEM sales, gross, and key expenses on a monthly and annual basis.
Qualifications
  • Minimum two years of GSM experience with responsibility for the entire variable operation of a successful dealership
  • Possess successful history of building and training a sales team, strong CSI scores and above average gross and net departmental profits
  • Strong background in building showroom and internet traffic, SEO and SEM, direct mail and other traditional media
  • Extensive background in leading a BDC department
  • Some experience in Used Vehicle purchasing, merchandising and marketing
  • Expertise in supervising the everyday efforts of desk managers and improving F/I income through mentorship and training


Our Goal at Weibel Auto Group is to create an exceptional environment for our customers and employees for the continual well-being and growth of everyone involved. We are all working together to build a stronger and better dealership and community in which to work and live. By working together in a spirit of cooperation and teamwork, our dealership will be unsurpassed for its quality, integrity, and service.

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