Electronic Arts Inc

Game Product Manager - MTX and Events (Apex Legends)

Electronic Arts Inc$85K — $130K *
Consumer Technology
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of product management in AAA or live service games preferred
  • Experience in monetization features and live service systems
  • Strong understanding of F2P monetization and player motivations
  • Experienced in taking product features through all stages from definition to iteration
  • Knowledge of live programming in continuously operating games
  • Strong analytical skills with data-driven decision-making
  • Experience in cross-functional teamwork with various departments
  • Excellent communication and organizational skills to manage multiple initiatives
  • Familiarity with IP collaborations and licensed content is advantageous
  • Interest in leveraging modern tech advancements

Responsibilities

  • Build and enhance MTX features for content discovery and engagement
  • Own product requirements and collaborate with cross-functional teams for launches
  • Support seasonal commercial roadmap execution including various monetization aspects
  • Utilize player insights and data to drive conversion and player value improvement
  • Monitor live performance to inform product adjustments and strategic priorities
  • Facilitate IP collaborations to create cohesive in-game experiences
  • Ensure successful delivery of MTX programs and features across teams
  • Identify improvements for tools and systems to enhance live service operations
  • Define success metrics and iterate on features based on performance evaluations

Benefits

  • 3 weeks paid time off per year
  • 80 hours of sick time annually
  • 16 paid company holidays each year
  • 10 weeks of paid parental leave
  • Medical, dental, and vision insurance
  • Life and disability insurance
  • 401(k) retirement plan
  • Eligibility for bonus and incentive programs may apply
Full Job Description
Description & Requirements

Job Title: Product Manager (MTX and Events)

Workplace Type: Hybrid (Los Angeles, CA | Madison, WI)

Reporting Line: Reports to the Director of Product - MTX and Events

Work Model: Hybrid

Description:

As a Product Manager on Apex Legends, you will help build, operate, and evolve the monetization experiences that bring our seasonal roadmap to life.

You will work across MTX features, live programming, and IP collaborations, partnering with Design, Engineering, Production, Art, and Analytics to deliver compelling player experiences and continuously improve how players discover, engage with, and purchase content.

This role combines product development with hands-on live service execution. You will help build and iterate on monetization features while supporting the planning and delivery of seasonal programs including the Store, Battle Pass, Events, Challenges, and IP collaborations.

Responsibilities:

  • Build and iterate on MTX features that improve how players discover, unlock, purchase, and engage with content across Apex
  • Own product requirements and partner with Design, Engineering, Production, and Analytics to take monetization features from concept through launch and iteration
  • Support execution of the seasonal commercial roadmap, including Store programming, Battle Pass, Events, Challenges, offers, and other live monetization beats
  • Use player insights, experimentation, and performance data to identify opportunities to improve conversion, engagement, usability, and player value
  • Monitor live performance and player behavior, translating learnings into product improvements and future roadmap priorities
  • Support the planning and execution of IP collaborations, coordinating across internal teams and external partners to translate partnerships into cohesive in-game experiences
  • Partner cross-functionally to ensure MTX programs and features are scoped, configured, tested, and delivered successfully
  • Identify opportunities to improve the tools, systems, and processes that enable the team to operate Apex as a scalable live service
  • Define success metrics, evaluate performance, and continuously iterate on features and programming based on results


Qualifications:
  • 3+ years product management in AAA or live service games preferred
  • Experience building or operating monetization features, live service systems, stores, passes, events, progression, or other player facing systems
  • Strong understanding of F2P monetization, player motivations, and the relationship between player value and business outcomes
  • Experience taking product features from problem definition and requirements through development, launch, measurement, and iteration
  • Experience supporting live programming or seasonal content roadmaps in a continuously operating game
  • Strong analytical thinking with experience using data and experimentation to evaluate product performance and inform decisions
  • Experience partnering across Design, Engineering, Production, Art, Analytics, and other cross-functional teams
  • Strong communication and organizational skills with the ability to manage multiple concurrent features and live initiatives
  • Experience with IP collaborations, external partnerships, or licensed content is a plus
  • Excited to explore and integrate modern tech advancements


Pay Transparency - North America

COMPENSATION AND BENEFITS

The ranges listed below are what EA in good faith expects to pay applicants for this role in these locations at the time of this posting. If you reside in a different location, a recruiter will advise on the applicable range and benefits. Pay offered will be determined based on a number of relevant business and candidate factors (e.g. education, qualifications, certifications, experience, skills, geographic location, or business needs).

PAY RANGES

* California (depending on location e.g. Los Angeles vs. San Francisco) *$85,800 - $130,800 USD

Pay is just one part of the overall compensation at EA.

In the US, we offer a package of benefits including paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, 10 weeks paid time off to bond with baby, medical/dental/vision insurance, life insurance, disability insurance, and 401(k) to regular full-time employees. Certain roles may also be eligible for bonus and other incentive programs.

Post To

External careers site, Internal careers site

LinkedInID

1040695

About Electronic Arts Inc

Electronic Arts Inc. (EA) is a global leader in digital interactive entertainment. The company develops and publishes games, content, and online services for consoles, mobile devices, and personal computers. EA's portfolio includes popular franchises such as FIFA, Madden NFL, The Sims, and Battlefield. The company was founded in 1982 and is headquartered in Redwood City, California.
Learn more about Electronic Arts Inc
Size
12,900 employees
Market Cap
$33.3 billion
Industry
Net Income
$1.1 billion
Founded
1982
5 Year Trend
+7.6%
Revenue
$5.6 billion
NASDAQ

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