Salary: $75,857.00 - $86,465.00 Annually
Location : Sierra Vista-District Wide, AZ
Job Type: Full-time
Job Number:
Division: FT--President's Office
Departments: FT--President's Office - Community Engagement - Marketing Comm and Advance
Opening Date: 10/27/2026
FLSA: Exempt
Remote Work Eligible: No
Pay Grade: EX13
Duration/Parameters: Full-Time; 12 Months/Year
Position Summary
Position Summary: The Director of Marketing and Communications is responsible for developing the college's marketing plan and the implementation of comprehensive strategies to communicate the college's brand and identity, organizing and producing advertising, digital media and print materials with other college departments, providing advice on special publications, advertising or printing needs, and managing the college's public information functions, graphic arts and website functions.
Essential Functions: As defined under the Americans with Disabilities Act, may include any of the following tasks, knowledge, skills, and other characteristics. This list is ILLUSTRATIVE ONLY and is not a comprehensive listing of all functions and tasks performed by incumbents of this class.
Note: This job posting is open until filled. Applications are reviewed upon receipt.
Duties and Responsibilities
Duties and Responsibilities: Within the scope of college policies and procedures, this position:
Develops, plans, and implements an integrated marketing plan, including strategies for overall college branding; advises college community concerning marketing strategies, timing and processes, including social media, media coverage, paid advertising, publication and printing needs
Edits and writes copy for publications; oversees advertising and publishing procurement, schedules, messaging and production; develops new procedures and systems as needed
Supervises department staff; oversees the public information, graphic arts and website functions that play a role in developing and delivering communications; assigns work activities and projects; monitors workflow; reviews and evaluates work
Directs and oversees the department's production plan and budget; formulates budget recommendations
Oversees website strategy, including enhancements, portal updates, online orientations, student testimonial postings, and press release archives with the college web administrator to ensure the site effectively serves as a recruitment, marketing and information tool and promotes the college mission
Develops analytics, metrics and dashboards around key measures of effectiveness of the marketing efforts and provides an annual report
Participates in college-wide, department, and committee meetings and may represent the college at state, regional, and national conferences, events, and/or committees.
Performs other related duties as assigned
General Expectations: Employees are expected to accomplish assigned duties in an efficient, effective and competent manner and to strive for improvement and excellence in all work performed. Additionally, employees must understand the comprehensive role of the community college and cooperate and work harmoniously with students, faculty and staff, and the public. Employees will follow all college policies, rules, regulations and guidelines as they relate to this position
Education and Experience; Knowledge, Skills and Abilities
Education and Experience Requirements:
Bachelor's degree in Communications, Marketing, Creative Writing or related field from a regionally accredited institution of higher learning recognized by the US Department of Education
Five years of relevant experience to include two years of supervisory experience
An equivalent combination of education and/or experience from which comparable knowledge, skills and abilities have been achieved may be considered.
Knowledge, Skills and Abilities:
Knowledge of and ability to follow college policies and procedures
Knowledge of current technologies and word processing, database, presentation, and spreadsheet software, specifically Microsoft Office applications
Knowledge of web design and maintenance techniques and practices
Knowledge of laws, regulations and policies related to publishing
Knowledge of print and social media practices and techniques
Knowledge of trends, developments and new technologies related to electronic and print media
Skill in creating, composing and editing written materials
Skill in supervisory practices and techniques
Ability to communicate effectively, verbally and in writing, and to relate to others in a professional, helpful manner
Ability to relate to a diverse population and to maintain composure when faced with difficult situations
Ability to multi-task and organize, prioritize, and follow multiple projects and tasks through to completion with an attention to detail
Ability to work independently while contributing to team environment
Ability to effectively identify, analyze and resolve problems, to use independent judgment and decision-making processes to take appropriate action, and to maintain strict confidentiality related to sensitive information
Ability to establish and maintain effective working relationships with other department staff, faculty, students and the public
Work Environment & Physical Requirements
Work Environment:Work is primarily performed under general supervision. Incumbent generally performs work in a typical office setting with appropriate climate controls.
Physical Requirements: Essential functions of this position require: lifting, manual dexterity, ability to communicate.
Sedentary Work: Exerting up to 10 pounds of force occasionally and/or a negligible amount of force frequently or constantly to lift, carry, push, pull or otherwise move objects, including the human body; involves sitting majority of time; walking and standing are required only occasionally and all other sedentary criteria are met
Mental Application: Utilizes memory for details, verbal instructions, emotional stability, critical thinking, adaptability and creative problem-solving skills are important
Reports to:Executive Dean of Community Engagement
Cochise College is committed to providing a as part of total compensation for our benefit eligible employees.
