Strong understanding of digital marketing channels
Experience managing creative teams and projects
Proficiency in funnel optimization and conversion metrics
Comfortable with high levels of ambiguity and change
Responsibilities
Manage paid acquisition across various platforms
Enhance landing pages and conversion processes
Develop experiments to optimize lead quality
Source and supervise creative talent and agencies
Maintain brand consistency and visual quality
Improve website experience and top-of-funnel metrics
Forge local brand presence through partnerships and events
Benefits
Supportive team environment with a focus on ownership
Emphasis on creative independence and collaboration
Opportunities for professional growth in a startup setting
Engagement in hands-on marketing experiences
Flexibility to work in varied environments, including local communities
Full Job Description
What You'll Own Growth & Acquisition
Manage and improve paid acquisition across Google, Meta, LSA, and other channels
Improve landing pages, conversion funnels, and attribution
Develop experiments to improve lead quality and customer acquisition cost
Work closely with leadership to identify growth opportunities and bottlenecks
Creative & Brand
Source and manage photographers, videographers, designers, freelancers, and agencies
Maintain a high bar for visual quality and brand consistency
Help shape the voice, positioning, and identity of Electric Air
Develop creative concepts for ads, videos, campaigns, social content, and physical-world branding
Website & Funnel Optimization
Own and improve the website experience
Create and iterate on landing pages
Improve top-of-funnel conversion and attribution systems
Work with engineers and contractors to ship quickly
Local Brand Presence
Help Electric Air become a recognized and trusted local brand
Support partnerships, events, workshops, and community presence
Develop systems for reviews, referrals, and neighborhood density
Content & Storytelling
Turn real installs and customer experiences into compelling marketing
Help communicate technical concepts simply and elegantly
Build systems for collecting photos, videos, testimonials, and install stories
What We're Looking For
You may not fit perfectly into a traditional marketing category. That's okay.
We care more about:
taste
judgment
speed
ownership
curiosity
adaptability
than polished corporate experience.
Ideal candidates often come from backgrounds like:
startups
consumer brands
growth roles
creative agencies
DTC
local service businesses
hospitality
independent creator/operator work
You Might Be a Fit If You:
Have strong opinions about what makes a brand feel premium, trustworthy, and modern
Can distinguish between tasteful marketing and generic contractor marketing
Are highly resourceful and comfortable working with constraints
Move quickly and enjoy shipping work
Can balance analytics with intuition
Are excited to work in the real world - homes, installs, neighborhoods, customers, trucks, events, photography, physical products
Are comfortable operating in ambiguity and building systems from scratch
Nice to Have
Experience with Google Ads, Meta Ads, or local acquisition
Experience with conversion optimization and landing pages
Experience directing creative production
Experience with local SEO or home services
Experience working closely with founders or small teams
Strong writing instincts
About United Solar
United Solar Careers
There has never been a better time to join the global team of United Solar professionals—the leading innovators in the solar energy sector.
Work You’ll Do
Join United Solar’s top-tier team to assist some of the most progressive companies and communities in harnessing the power of solar energy. Transform the energy landscape and contribute to sustainable practices with the brightest minds at United Solar.
Lead from a unique position in the marketplace, at the intersection of technology, environmental expertise, and digital innovation.
Work with a global team of business and technology advisors to help clients navigate their transition to sustainable energy solutions.
Collaborate with a dedicated group of solar energy experts, driving change and promoting sustainable development.
Introducing the United Solar Business Advisory
The team is building a market-leading Advisory group to guide some of the most forward-thinking companies and communities on their journey to sustainability with innovative solar solutions.
Do Innovative Work
Join a dedicated group of professionals at the intersection of technology, environmental expertise, and digital innovation.
Drive Innovative Solutions
Deliver targeted solutions through a depth and breadth of consulting experience and innovation that’s second to none in the solar industry.
Be Part of a Great Team
Engage with a wide-ranging technology stack and harness the capabilities, global scale, and joint solution development of a unified team.
Future-proof Your Career
Advance your career with limitless opportunities supported by unmatched training, development, and certification support in the solar industry.
Explore
Discover how United Solar is leading the charge in transforming energy consumption patterns and promoting sustainability across various industries.
The United Solar Leadership and Innovation Alliance
The combined service capabilities, global scale, and joint solution development enable clients to overcome challenges and lead transformation in their industries. Clients worldwide look to United Solar for new strategies and solutions to drive innovation and growth in the renewable energy sector.
Stay Connected
Join the Team
Search open positions that match your skills and interests. United Solar seeks passionate, curious, creative, and solution-driven team players.
SEARCH UNITED SOLAR JOBS
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