DescriptionReporting to the Field Marketing Director, we're looking for a Field Marketing Manager to act as thein-region marketing owner for our go-to-market team.
You'll align with the RD Sales in the region to build quarterly territory plans, run high-impact programs that drive pipeline, and help scale repeatable field motions across events, ABM, partners, and community.
This role is available to candidates located in the following states: Illinois, Indiana, Ohio, Michigan, Wisconsin, Minnesota, Iowa, Missouri, Kansas, Nebraska, North Dakota, South Dakota.
WHAT YOU WILL DO- Own the regional field plan: Build quarterly plans aligned to regional sales priorities (new logos + expansion), target account lists, and pipeline goals.
- Run pipeline-driving programs end-to-end: Executive roundtables, workshops, partner events, third-party conferences, and virtual experiences. You will own everything from concept to execution to follow-up.
- Execute ABM in the field: Partner with Sales to activate account-based plays (1 to few and 1 to many) that expand territory coverage and accelerate deals.
- Co-market with partners: Build and execute joint programs with channel partners, including co-branded events and regional activations.
- Plug into community and alliances: Work to activate local cyber alliances, memberships, advisory boards, and user programs to deepen engagement and create advocates.
- Operational excellence: Own logistics, vendors, timelines, promotion, SDR/AE handoffs, and post-event conversion paths
- Measure what matters: Report weekly/monthly on pipeline sourced/influenced, meeting creation, stage progression, target account engagement, and ROI.
- Own the regional budget: Plan spend, forecast, track, and optimize
RequirementsWHAT YOU WILL BRING- 2-4 years in B2B field marketing / integrated demand (cybersecurity or technical SaaS strongly preferred).
- Proven success partnering with Sales on territory planning and delivering measurable pipeline impact.
- Strong project management; you can run multiple programs simultaneously without dropping details.
- Experience with Salesforce and Hubspot and comfortable with basic attribution reporting.
- Clear communicator who can collaborate with Sales, SEs, partners, and executive stakeholders.
- Up to 25% travel in region (some international trips may be required)
NICE TO HAVE- Experience running partner/channel co-marketing motions.
- Experience with ABM tools and field ABM playbooks.
- Familiarity with SOC/SIEM/security analytics audiences.
