Field Marketing Manager

Canals

$70K — $95K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years in marketing, event management, or similar role
  • Strong project management skills and high organization
  • Ability to manage competing deadlines and shifting priorities
  • Effective communication skills and teamwork orientation
  • Self-motivated and proactive with minimal oversight
  • Startup experience preferred but not mandatory

Responsibilities

  • Manage logistics for trade shows including setup and travel
  • Coordinate outreach before and after events
  • Support presenters with content and logistics for talks
  • Organize and maintain a conference calendar
  • Track event outcomes to analyze ROI
  • Oversee webinars from setup to execution
  • Manage ABM gifting logistics and budgeting
  • Build relationships with vendors and associations related to events

Benefits

  • Flexible working hours
  • Opportunity for industry travel
  • Professional development and training support
  • Collaborative work environment
  • Health and wellness program access
Full Job Description
The Role

Industry trade shows have been a key driver of our growth since the beginning - and we're doubling down. We're looking for a Field Marketing Manager to take ownership of the operational side of our events and offline marketing efforts.

In this role, you'll manage logistics, campaigns, and communication around in-person events, ABM gifting, and virtual webinars. You'll help ensure the team attending each conference is fully supported and able to focus on building relationships and closing deals.

What You'll Do
  • Manage end-to-end logistics for trade shows: booth setup, swag, dinners, travel, and registration
  • Coordinate pre- and post-event outreach (email, LinkedIn, paid ads, app content, attendee lists)
  • Support presenters with slide content, planning, and logistics for conference talks
  • Maintain an organized conference calendar and help evaluate future opportunities
  • Track and report on event outcomes to improve our ROI over time
  • Support webinars and other virtual events from setup to execution
  • Handle logistics for ABM gifting campaigns (packaging, shipping, tracking)
  • Own vendor and association relationships tied to events and sponsorships
  • Track and manage event budgets
What You'll Bring
  • 2+ years of experience in marketing, event management, or a similar role
  • Highly organized and reliable, with strong project management skills
  • Comfortable juggling competing deadlines and shifting priorities
  • Strong communicator and true team player
  • Self-motivated and proactive - someone who gets things done without needing hand-holding
  • Experience in a startup or fast-paced environment is a plus

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