Field Marketing Manager

Canals

$70K — $95K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 2+ years of experience in marketing, event management, or a related field
  • Strong organizational and project management skills
  • Ability to manage multiple deadlines and priorities
  • Excellent communication and teamwork abilities
  • Self-motivated with a proactive approach
  • Startup or fast-paced environment experience is a plus

Responsibilities

  • Manage logistics for trade shows, including booth setup and travel arrangements
  • Coordinate pre- and post-event outreach through various channels
  • Support conference presenters with planning and logistics
  • Maintain an organized conference calendar and evaluate future opportunities
  • Track and report on event outcomes to enhance ROI
  • Assist with the setup and execution of webinars and virtual events
  • Manage logistics for ABM gifting campaigns and vendor relationships
  • Oversee event budgets and expenses

Benefits

  • Opportunity to take ownership of events and marketing strategies
  • Work in a fast-paced and growth-oriented environment
  • Support from a team focused on relationships and deal closing
  • Exposure to various aspects of marketing and event management
  • Participation in industry trade shows and networking opportunities
Full Job Description
The Role

Industry trade shows have been a key driver of our growth since the beginning - and we're doubling down. We're looking for a Field Marketing Manager to take ownership of the operational side of our events and offline marketing efforts.

In this role, you'll manage logistics, campaigns, and communication around in-person events, ABM gifting, and virtual webinars. You'll help ensure the team attending each conference is fully supported and able to focus on building relationships and closing deals.

What You'll Do
  • Manage end-to-end logistics for trade shows: booth setup, swag, dinners, travel, and registration
  • Coordinate pre- and post-event outreach (email, LinkedIn, paid ads, app content, attendee lists)
  • Support presenters with slide content, planning, and logistics for conference talks
  • Maintain an organized conference calendar and help evaluate future opportunities
  • Track and report on event outcomes to improve our ROI over time
  • Support webinars and other virtual events from setup to execution
  • Handle logistics for ABM gifting campaigns (packaging, shipping, tracking)
  • Own vendor and association relationships tied to events and sponsorships
  • Track and manage event budgets
What You'll Bring
  • 2+ years of experience in marketing, event management, or a similar role
  • Highly organized and reliable, with strong project management skills
  • Comfortable juggling competing deadlines and shifting priorities
  • Strong communicator and true team player
  • Self-motivated and proactive - someone who gets things done without needing hand-holding
  • Experience in a startup or fast-paced environment is a plus

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