5+ years of experience in event marketing or related fields
Proven track record of managing events from planning to execution
Hands-on experience with webinars and virtual event production
Strong project management skills for handling multiple programs
Excellent attention to detail and focus on attendee experience
Strong communication skills, both written and verbal
Collaborative mindset with ability to work across diverse teams
Responsibilities
Own end-to-end execution of community and developer events
Produce webinars and virtual events, managing all technical aspects
Translate programming ideas into memorable experiences for attendees
Support third-party conferences and partner activations as needed
Build comprehensive event timelines and project plans
Coordinate logistics including venues, vendors, and catering
Manage speaker and stakeholder communications to ensure alignment
Track event metrics and feedback for continuous improvement
Develop repeatable processes as the event portfolio scales
Benefits
Interesting and challenging work
Opportunities for learning and growth
Visa sponsorship and relocation assistance to San Francisco
Health, dental, and vision insurance
Regular team events and offsites
Full Job Description
About this role:
fal is looking for an Event Marketing Manager to help bring our community, developer, and broader marketing programs to life.
This is a hands-on role for someone who loves producing great experiences and can move comfortably between in-person and virtual formats. You'll be working on developer and community events, meetups, webinars, third-party events, partner programs, ABM activations, and other marketing moments as our event portfolio grows.
We're looking for someone who is equally comfortable building a run of show, configuring a webinar platform, coordinating speakers, working with vendors, and being onsite making sure every detail comes together.
This role is based in San Francisco.
What you'll do
Own end-to-end execution for community and developer programs, including meetups, workshops, hackathons, dinners, and other gatherings
Produce webinars/livestreams and virtual events from setup through live execution, including platform configuration, registration, speaker prep, rehearsals, technical production, and post-event follow-up
Partner closely with Community Marketing to translate programming ideas into well-run, memorable experiences for developers and creators
Support select third-party conferences, partner activations, customer programs, ABM events, and other initiatives as needed
Build event timelines, project plans, run-of-shows, staffing plans, and Know Before You Go documentation
Coordinate venues, vendors, production partners, catering, swag, shipping, registration, and onsite logistics
Manage speakers and internal stakeholders, keeping teams aligned on deadlines, roles, and event objectives
Help manage event budgets and contracts and keep programs on scope and on schedule
Partner with Marketing, Community, Sales, Partnerships, Brand, and other cross-functional teams
Track attendance, engagement, feedback, and other program results, and use learnings to continuously improve future events
Help build repeatable processes and playbooks as fal's event portfolio scales
Qualifications/Nice-to-haves
5+ years of experience in event marketing, event production, developer marketing, community marketing, field marketing, or a related role
Experience owning events end-to-end, from initial planning through onsite or live execution
Hands-on experience producing webinars or virtual events and confidence managing the technical details behind them
Strong project management skills with the ability to manage multiple programs, stakeholders, and deadlines at once
Excellent attention to detail and a high bar for the attendee experience
Strong written and verbal communication skills
A collaborative, low-ego working style and comfort partnering across technical and non-technical teams
The ability to operate independently, solve problems quickly, and stay calm when plans change
Comfort working in a fast-moving environment where not every process or playbook already exists
Ability to travel as needed for events
Experience working with developer, creator, startup, or technical communities
Experience at an AI, developer tools, infrastructure, or high-growth technology company
Experience with event registration, webinar, CRM, or marketing automation platforms
Familiarity with hackathons, developer workshops, or hands-on technical programming
What we offer at fal
Interesting and challenging work
A lot of learning and growth opportunities
We offer visa sponsorship and will help you relocate to San Francisco.
