Position SummaryThe
Director, Remarketing Sales is responsible for driving new business growth for Primeritus' remarketing services nationwide. This is a true
hunter role focused on developing new relationships with automotive lenders, captive finance companies, banks, credit unions, fleet operators, dealerships, and dealer groups seeking outsourced vehicle remarketing or dealer auction representation.
Unlike traditional territory sales positions, this role owns a
national market and is expected to identify, pursue, and close high-value opportunities regardless of geography.
Success in this role requires an entrepreneurial mindset, strong existing industry relationships, disciplined time management, and the ability to focus on activities that produce meaningful revenue. The ideal candidate is energized by building new business, comfortable working independently, and motivated by an uncapped commission opportunity tied directly to results.
Key Responsibilities- Develop and execute a national business development strategy to grow Primeritus' remarketing and dealer sales business.
- Identify, qualify, and close new remarketing opportunities with automotive finance companies, banks, credit unions, captives, fleet owners, and dealerships.
- Develop dealer relationships that expand Primeritus' dealer sales and auction representation business.
- Build and maintain a robust pipeline of high-value opportunities using networking, referrals, industry events, and proactive prospecting.
- Leverage existing relationships within the automotive finance and remarketing industries to accelerate new client acquisition.
- Manage the complete sales cycle from prospecting through contract execution and implementation.
- Conduct discovery meetings to understand client objectives and recommend customized remarketing solutions.
- Collaborate with Operations, Client Services, Technology, and Executive Leadership to ensure successful implementation of new business.
- Develop compelling presentations, financial models, and proposals that clearly demonstrate client value and return on investment.
- Maintain accurate forecasting, pipeline reporting, and CRM updates.
- Stay informed on market trends, auction performance, competitive activity, and emerging opportunities within automotive remarketing.
- Represent Primeritus at industry conferences, trade associations, and customer events.
- Travel as necessary to cultivate strategic relationships and close business (approximately 40-60%).
What Success Looks LikeSuccessful candidates consistently focus on
outcomes rather than activity.They understand that one strategic relationship can be more valuable than dozens of sales calls and prioritize their time accordingly. They:
- Pursue large, strategic opportunities rather than simply staying busy.
- Build trusted relationships with senior decision makers.
- Invest their time where the potential return is greatest.
- Work independently with minimal supervision.
- Demonstrate urgency, persistence, and accountability.
- View commission as an opportunity rather than a risk.
QualificationsRequired- 7+ years of successful business development or strategic sales experience.
- Proven success selling into the automotive finance, remarketing, auction, or related automotive industries.
- Existing relationships with automotive lenders, captive finance companies, banks, credit unions, dealer groups, or remarketing decision makers.
- Demonstrated ability to consistently exceed sales goals through new business development.
- Strong negotiation, presentation, and executive communication skills.
- Excellent organizational and pipeline management skills.
- Ability to travel nationally.
Preferred- Bachelor's degree in Business, Marketing, or related field.
- Experience selling remarketing, recovery, auction, repossession, fleet, or related automotive services.
- Experience using Salesforce, HubSpot, or comparable CRM platforms.
- Financial analysis and proposal development experience.
Key Competencies- Strategic Business Development
- Prospecting & Pipeline Creation
- Relationship Selling
- Executive Presence
- Negotiation & Closing
- Financial Acumen
- Time & Territory Optimization
- Self-Motivation
- Independent Decision Making
- Results Orientation
Key Performance Indicators (KPIs)- Annual gross profit generated
- New remarketing clients acquired
- New dealer relationships established
- Remarketing unit volume secured
- Dealer sales volume generated
- Pipeline value and forecast accuracy
- Conversion rate from qualified opportunity to signed client
- Average deal size
- Revenue growth from new clients
