The Walt Disney Company

Director of Product, News & Entertainment Growth

The Walt Disney Company$207K — $278K *
Media
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • 12+ years of product management experience, especially in news or storytelling experiences
  • Background in large-scale consumer products
  • Experience in managing and developing product management teams
  • Expertise in product acquisition and retention strategies
  • Strong analytical skills for KPI definition and data-driven decision making
  • Proven ability to execute product strategies in complex environments
  • Exceptional communication skills for cross-functional influence
  • Passion for the entertainment industry and user experience creation

Responsibilities

  • Define long-term product vision and roadmap for audience growth and engagement
  • Lead and mentor a team of product managers
  • Drive strategies for direct engagement with users for personalized content
  • Oversee audience messaging through various channels for optimal user engagement
  • Develop personalized experiences across the product suite
  • Utilize data signals to enhance user journeys and targeting
  • Foster a culture of experimentation and quick iteration across teams
  • Collaborate with cross-functional teams to advocate for product infrastructure needs

Benefits

  • Comprehensive medical benefits
  • Bonus opportunities and long-term incentives
  • Professional development resources
  • Flexible working arrangements
  • Collaborative and innovative work environment
Full Job Description
Job Posting Title:
Director of Product, News & Entertainment Growth

Req ID:


Job Description:

Product Management is responsible for driving the overall user experience, feature strategies and concepts, and engagement paradigms for Disney Entertainment & ESPN's global portfolio of consumer-facing streaming and digital products - including Disney+, Hulu, ESPN, ABC, ABC News, Nat Geo, Marvel, and Star Wars.

We are looking for a Director, News & Entertainment Growth Products to lead the product strategy across user journey, messaging and algorithmic consumer experiences to drive acquisition and retention across the News & Entertainment portfolio. This role reports to the VP of Product Management, News & Entertainment and leads a team of product managers.

You will define the vision and roadmap for the growth that powers how we understand and drive user reach, engagement and retention for our audiences - from advancing our lifecycle messaging to optimizing more direct relationships for our users, and so much more. This is a high-impact, high-visibility role at the intersection of consumer experience, engineering, data science, programming & editorial, and marketing.

Responsibilities
  • Define the long-term product vision, roadmap, and OKRs for growing reach and deepening engagement to drive loyalty across the News & Entertainment portfolio
  • Lead and develop a team of product managers; provide coaching, career development, and clear direction
  • Drive the strategy for driving direct 1:1 relationships with users, enabling more relevant and engaging content experiences for our audiences across brands that drive our OKRs around habituation and stickiness
  • Oversee audience messaging across email, push, and in-app channels across portfolio so our users get the right messages and the right time - whether those messages are editorially-driven or programmatic
  • Lead development of personalized consumer experiences across our product suite to deepen relevance
  • Define how we use data signals in our user experiences to improve targeting, timing, and relevance and drive users further into their user journey
  • Evolve our experimentation culture across News & Entertainment in partnership with our Platform teams - making it easier for teams to test, learn, and iterate quickly
  • Identify and prioritize cross-brand needs across the portfolio, advocating for the infrastructure investments that enable better product decisions
  • Partner closely with cross functional teams internal to Disney Entertainment & ESPN Technology and Product as well as end creative stakeholders


Basic Qualifications
  • 12+ years of product management experience, with a track record of leading complex, cross-functional initiatives
  • Background in consumer products at scale, ideally worked in news products or storytelling experiences
  • Proven experience managing and developing teams of product managers
  • Deep expertise in driving product acquisition and retention strategies and experience in driving growth through key levers i.e. personalization, experimentation and A/B testing, CRM/lifecycle messaging, or data products
  • Strong analytical instincts - you define KPIs, understand data, and make decisions grounded in evidence
  • Demonstrated ability to define and execute product strategy in ambiguous, high-stakes environments
  • Exceptional communication and influence skills; comfortable navigating complex, matrixed organizations
  • Experience in consumer digital media, streaming, or entertainment
  • Passion for news, entertainment, or media and creating transformative user experiences at scale

Education
  • Bachelor's degree required; any field of study considered
The hiring range for this position in New York, NY is $217,300 to $291,500 per year and in Glendale, CA is $207,400 to $278,100 per year. The base pay actually offered will take into account internal equity and also may vary depending on the candidate's geographic region, job-related knowledge, skills, and experience among other factors. A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

Job Posting Segment:
Product Management

Job Posting Primary Business:
PM - News & Ent Product

Primary Job Posting Category:
Product Management Tech

Employment Type:
Full time

Primary City, State, Region, Postal Code:
New York, NY, USA

Alternate City, State, Region, Postal Code:
USA - CA - 1200 Grand Central Ave

Date Posted:
2026-08-17

About The Walt Disney Company

The Walt Disney Company started as a cartoon studio and evolves into sports coverage and television shows. Using the company's portfolio of brands to differentiate our content, services, and consumer products, Walt Disney seeks to develop creative, innovative, and profitable entertainment experiences and related products.

The Walt Disney Company Careers

Join the magical world of The Walt Disney Company, a place where dreams come true and imagination meets innovation. As a global leader in entertainment and media, we offer unparalleled job opportunities that invite you to be part of a beloved brand known for its influential culture, diversity, and dynamic growth. Work You’ll Do Embark on a career journey with The Walt Disney Company and play a pivotal role in shaping the future of media and entertainment. Engage in work that matters, contributes to storytelling excellence, and brings joy to millions around the globe. Transform your professional life by joining a team that values creativity, leadership, and visionary thinking. The Walt Disney Company stands at the forefront of industry innovation, constantly pushing the boundaries of what’s possible in entertainment and beyond. Lead with us from a unique position in the marketplace, where your skills in technology, creativity, and management converge to create extraordinary experiences. Collaborate with a diverse group of talented professionals, united in their passion for delivering magical experiences. Our team at The Walt Disney Company is composed of over 200,000 dedicated individuals who thrive in an environment that fosters growth, mentorship, and innovation. Introducing The Walt Disney Company Leadership and Professional Growth Programs We are committed to developing leaders who can navigate the challenges of the digital era and drive success across our various business segments. Our leadership programs are designed to hone your skills and prepare you for executive roles within the company. Do Innovative Work Join our team and contribute to projects that redefine the entertainment landscape. From groundbreaking films and television series to pioneering technological advancements, your work at The Walt Disney Company will set new standards in the creative and business worlds. Be Part of a Great Team Experience a culture that is inclusive, collaborative, and forward-thinking. Work alongside the best in the business and see how diversity and inclusion fuel our creativity and success. The Walt Disney Company’s commitment to a diverse workforce is evident in our hiring practices, training programs, and our everyday operations. Future-Proof Your Career With a wide array of benefits, continuous learning opportunities, and a network of supportive colleagues, your career at The Walt Disney Company is equipped for longevity and success. Our benefits package includes comprehensive health care, employee discounts, and access to exclusive company events and previews. Explore Job Opportunities and Internships Whether you’re a seasoned professional looking for your next challenge or a student seeking a transformative internship, The Walt Disney Company offers positions across a spectrum of fields and disciplines. Explore our career portal to find job opportunities that match your skills and passions. Stay Connected Join Our Team Search open positions, apply through our streamlined application process, and take the first step towards a magical career. We look for individuals who are passionate, curious, and eager to contribute to our legacy of storytelling and innovation. Keep Up to Date Stay informed with the latest company news, career tips, and insider perspectives—all from the people who make The Walt Disney Company a place of inspiration and excitement. Job Alert Emails Customize your subscription to receive job alerts and updates that align with your career interests. Discover the exciting and rewarding opportunities that await at The Walt Disney Company. Join us, and be part of the magic that only happens here at The Walt Disney Company!
Learn more about The Walt Disney Company
Size
190,000 employees
Market Cap
$155.1 billion
Industry
Net Income
-$4.9 billion
Founded
1923
5 Year Trend
+3.9%
Revenue
$60.7 billion
NASDAQ

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