Director of Product Marketing

Onto

$155K — $232K *
Manufacturing & Automotive
11 - 15 years of experience
Job Overview by Ladders

Qualifications

  • BS Degree or higher in a related field; MBA preferred
  • Minimum of 12 years experience in semiconductor/customer relations
  • Proven understanding of on-wafer challenges with inspection technologies
  • Experience in semiconductor wafer processing environments highly desirable
  • Background in specialty areas like Power, MEMS, RF, Analog, Photonics, CIS is a plus
  • Comfortable with public speaking, writing blogs, and technical articles
  • Strong communication skills, both spoken and written, are essential

Responsibilities

  • Develop go-to-market strategies and customer engagement for inspection products
  • Identify key inspection product applications and requirements
  • Gather customer feedback on product needs for wafer and panel applications
  • Collaborate with strategic marketing to develop application roadmap inflections
  • Create product collateral, delivering effective marketing and technical presentations
  • Analyze and identify gaps in the inspection segment, recommending M&A opportunities

Benefits

  • Health, dental, and vision insurance
  • Life and disability insurance
  • Paid time off (PTO)
  • 401(k) plan with employer match
  • Employee Stock Purchase Program (ESPP)
  • Wellness initiatives
  • Collaborative and inclusive workplace culture
Full Job Description

Job Summary & Responsibilities

Are you a thought leader in the Wafer Level Inspection Technologies?  Are you hungry to create value and see your technical and business ideas brought to life and lead to revenue generation?  Then here’s your chance to become the rallying cry for Adv. Node, Specialty and Wafer Substrate Inspection Solutions at Onto Innovation, working with customers in this rapidly growing and exciting market space.

Job Summary & Responsibilities

- Go-to-market strategy, positioning and customer engagement for unpatterned and patterned inspection products

- Identify key inspection product applications/requirements across wafer and panel product lines

- Responsible for meeting with customers and collecting customer inputs (VoC) on key product requirements for specific on wafer/panel applications

- Work closely with strategic marketing in creation of inflection roadmaps application market(s)

- Responsible for product centric collateral including customer marketing and technical presentations

- Identify inspection segment gaps and opportunities making recommendations toward M&A on same

Qualifications

- BS Degree or higher in related field, MBA highly desirable
- Experience (≥12 years) in presenting to and working closely with semiconductor customers to  

   understand on-wafer challenges around unpatterned / patterned inspection and communicating those

   challenges effectively a broader team

- Hands-on experience in semiconductor wafer processing fab environment highly desirable

- Hands-on experience in the specialty (Power, MEMS, RF, Analog, Photonics, CIS) is highly desirable

- Comfortable presenting at conferences, writing blogs, writing technical articles, etc.
- Advanced speaking and report-writing skills for effective communication are a MUST for this role

Why Join Onto Innovation?

At Onto Innovation, we believe your work should matter—and so should your well-being. That’s why we offer competitive salaries and a comprehensive benefits package designed to support you and your family. From health, dental, and vision coverage to life and disability insurance, PTO, and a 401(k) with employer match, we’ve got you covered. You’ll also enjoy access to our Employee Stock Purchase Program (ESPP), wellness initiatives, and cutting-edge tools—all within a collaborative, inclusive culture where your contributions are valued and recognized.

Compensation & Growth

• Base Salary Range:

$155,200.00 - $232,800.00, offered in good faith and based on experience, location, and qualifications.

  • Additional Rewards: Annual bonus opportunities and potential long-term incentives tied to both company and individual success.

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