5-10 years of digital Product Management experience, particularly in consumer health, telehealth, or pharmacy.
Proven track record of leading consumer website or app builds from concept to launch, ideally with rebranding experience.
Experience managing product teams, including setting priorities and developing team capabilities.
Demonstrated ability to lead design and engineering teams or external partners through significant projects.
Familiarity with regulated consumer healthcare workflows, including identity verification and payments.
History of enhancing conversion rates and customer experience through data-driven product changes.
Experience managing third-party platforms and making informed build-versus-buy decisions.
Responsibilities
Own the complete consumer digital experience across the website and Enhanced OS, focusing on onboarding and patient care.
Develop and manage a product roadmap that aligns with business objectives and consumer needs.
Lead the rebuild of the consumer website, overseeing requirements, design, development, and launch.
Manage and develop the product team, establishing clear priorities and operational rhythms.
Collaborate with design, engineering, marketing, and analytics to create a seamless consumer experience.
Identify and eliminate friction points in the patient journey to enhance conversion and retention.
Oversee the consumer product technology stack and external partnerships, making strategic decisions on development.
Benefits
Opportunity to lead and shape the consumer digital experience in a growing telehealth environment.
Collaborative work culture with cross-functional teams.
Potential for professional growth and scaling responsibilities as the business expands.
Engagement with cutting-edge technology and consumer health solutions.
Full Job Description
About You
You're an experienced consumer product leader who knows how to build and scale digital experiences from the ground up. You've led major website and app builds, ideally in telehealth, healthcare, or pharmacy, and understand how to create a seamless consumer journey across onboarding, payments, and ongoing care. You're equally comfortable setting product strategy, managing a team, leading external partners, and getting into the details to move projects forward.
What You'll Do
Own the end-to-end consumer digital experience across Enhanced's website and Enhanced OS, including onboarding, payments, patient care, and refills.
Develop and manage a prioritized product roadmap aligned with business goals and consumer needs.
Lead the rebuild of the consumer website, including requirements, design, development, and launch.
Manage and develop the product team, establishing clear ownership, priorities, and operating rhythms.
Partner with design, engineering, marketing, operations, and analytics to deliver a cohesive consumer experience.
Identify and eliminate friction across the patient journey, improving conversion, intake completion, and retention.
Own the consumer product technology stack and external partners, making informed build-versus-buy decisions.
Define and track key product metrics, including funnel conversion, ID verification, time to first dose, refill rates, and retention.
Scale the product roadmap, team, and operating model as the consumer business grows.
You Bring
5-10 years of digital Product Management experience, including at least 3 years in consumer health, telehealth, or pharmacy.
Experience leading a consumer website or app build from concept through launch, ideally involving a rebrand or new product lines.
Experience managing product managers, including setting priorities, defining ownership, and developing teams.
Experience leading design and engineering teams, agencies, or external development partners through major builds.
Understanding of regulated consumer healthcare workflows, including identity verification, consent, and payments.
Track record of improving conversion and customer experience through funnel analytics and measurable product changes.
Experience managing third-party platforms and vendors, including build-versus-buy decisions.
Strong cross-functional leadership and the ability to operate strategically while remaining hands-on in a fast-moving environment.
Must Have Requirements
Must be authorized to work in the United States of America (no sponsorship required).
If remote, must be okay with travel to NYC on occasion
