About the job Director of Product
Director of ProductLocation: Remote
Reports to: CEO
Team: Product & Engineering
About Blurb.fmAt Blurb, we're building revenue-generating content products for the most influential media companies in the world. We scale content from what already exists - turning catalogs and brand assets into high-performing formats for every major platform.
Our mission is simple: help media companies unlock growth through high-volume, high-impact content.
The roleWere looking for a Director of Product to own product direction and platform strategy at Blurb.
This is a hands-on leadership role. Youll be responsible for turning business needs and high-level ideas into clear product direction, working closely with engineering, design, leadership, and clients to ship systems that scale.
The role is primarily product strategy and ownership. Hands-on design skills are a strong plus, but not a requirement.
What youll doOwn product direction & platform strategy- Own end-to-end product direction across Blurbs platform
- Translate business goals, deal requirements, and revenue priorities into product strategy
- Decide what to build now vs later, and clearly explain tradeoffs
- Ensure the product effectively supports the entire content and distribution lifecycle, from creation through monetization
Build scalable systems- Design workflows and systems that scale efficiently across large and complex catalogs
- Partner closely with engineering to define scope, sequencing, and system constraints
- Anticipate reliability, scale, and operational failure points early
Make ideas concrete- Take vague or high-level ideas and turn them into clear, testable product direction
- Use lightweight artifacts - flows, examples, prototypes - to align stakeholders
- Be comfortable creating quick prototypes (e.g. Figma, low-fidelity mocks, or vibe-coded demos) to demonstrate how things should work
Partner with design & engineering- Work closely with Product Designers (where applicable) to:
- Frame problems clearly
- Set quality bars
- Give actionable feedback
- Collaborate deeply with engineering on:
- Scope and sequencing
- Tradeoffs between speed, quality, and scale
- Partner with the Design Department focused on template and motion design to:
- Ensure product and design systems stay aligned through the video generation pipeline
- Collaborate day-to-day to troubleshoot, refine, and evolve how product and design systems work together
Represent product internally and externally- Act as a product voice in client-facing conversations
- Explain product capabilities, constraints, and tradeoffs to non-technical stakeholders
- Help align expectations with what the platform can realistically support
- Balance transparency with protecting the team from overcommitment
Drive alignment and momentum- Run or contribute to product rituals (e.g. demos, reviews, roadmap discussions)
- Keep the team aligned on priorities and decisions
- Reduce rework by clarifying direction early
What youll bring- At least 5-10 years of product leadership experience, either as a founder or in a company setting where you owned product direction and outcomes
- Demonstrated ability to define and drive end-to-end product strategy, not just manage execution
- Strong product taste - a clear sense for what makes a product intuitive, cohesive, and high quality
- Systems and platform thinking; you see how parts connect and scale
- Comfort operating with ambiguity and incomplete information
- Excellent collaboration skills with engineering, design, and leadership
- Clear, confident communication of product intent to both internal and external audiences
- Experience thriving in early-stage or high-ownership environments
Bonus points- Hands-on product design experience (Figma, flows, prototyping)
- Founder or early leadership team background
- Experience with media, content platforms, or creator ecosystems
