ResponsibilitiesCordis is seeking a highly strategic, commercially focused, and execution-oriented Director of Peripheral and Closure Marketing to lead the Americas marketing strategy and commercial growth initiatives across the Peripheral and Closure portfolios.
This role serves as a senior commercial leader accountable for the Americas peripheral and closure business growth strategy, portfolio performance, commercialization excellence, and long-range franchise development. The Director will be responsible for launch planning for several major product launches across the portfolio in the next 12-24 months. The will also influence portfolio priorities, investment decisions, and resource allocation to accelerate growth and achieve business objectives across the region.
The role will partner closely with Sales, Medical Education, Clinical Affairs, R&D, and Global Upstream Marketing to accelerate the adoption of peripheral and closure technologies and deliver strong business performance.
Responsibilities: - Own the Americas peripheral and closure business growth strategy, accountable for revenue growth, market share expansion, portfolio performance, and long-term franchise development across the region.
- Lead commercialization, launch excellence, market adoption, and lifecycle management for the peripheral and closure portfolio to achieve business objectives and sustained growth. This will include multiple major product launches.
- Shape the future Americas peripheral and closure portfolio by influencing innovation roadmaps, commercialization priorities, investment decisions, and portfolio lifecycle strategies through deep market and customer insights.
- Own marketing investment strategy and budget allocation decisions for the peripheral and closure franchise, balancing growth opportunities, portfolio priorities, and return on investment.
- Lead and develop the Americas peripheral and closure Marketing team, including organizational design, workforce planning, succession planning, capability development, and talent strategy to support current and future business needs.
- Serve as a senior leader within the Americas commercial organization, partnering across Sales, Medical Education, Clinical Affairs, R&D, and Global Marketing to align priorities and drive business performance.
- Represent the peripheral and closure franchise with executive leadership, physician partners, and key industry stakeholders, influencing strategic decisions and advancing Cordis' market leadership position.
- Create and maintain strong customer relationships to support voice of customer research, launch planning, and support of ongoing sales goals.
- Establish governance, performance measures, and operating mechanisms to ensure marketing effectiveness, business accountability, and compliance with regulatory, ethical, and industry standards.
Qualifications- Bachelor's Degree in business, marketing, or other related field. Master's or MBA preferred.
- Minimum of 15+ years of progressive medical device marketing experience, including significant peripheral and closure or interventional cardiology market experience, with at least 5 years of leadership experience managing product marketing or commercial marketing teams.
- Combined years of experience and education will be considered.
