Are you a dynamic, customer-obsessed leader ready to shape the future of our inside sales and service organization?
Style Crest is seeking a
Director of Inside Sales & Customer Strategy to lead, scale, and modernize our inside sales organization while shaping the strategy that drives profitable growth.
In this pivotal role, you'll lead end-to-end ownership of inside sales performance, customer lifecycle strategy, and revenue execution. You'll lead a multi-functional team that drives revenue, retention, and customer lifetime value.
Key ResponsibilitiesInside Sales Leadership & Strategy- Own the inside sales revenue number, including pipeline generation, conversion rates, and order value growth
- Design and execute a modern inside sales strategy across inbound, outbound, and account-based motions
- Build a proactive selling culture, shifting from order-taking to opportunity creation
- Develop segmentation strategies (customer tiers, product focus, verticals) to maximize growth
- Establish and track KPIs across funnel metrics: activity, conversion, average order value, retention
- Partner with field sales to create a seamless hybrid sales model (inside and outside alignment)
- Implement tools, playbooks, and cadences that drive consistency and scale
Sales Enablement & Team Development- Recruit, coach, and develop a team of high-performing inside sales reps and specialists
- Build structured onboarding and continuous training in sales skills, product expertise, and systems
- Implement performance management frameworks tied to revenue outcomes
- Create career paths that elevate inside sales as a strategic talent pipeline
Customer Lifecycle & Revenue Operations- Align service functions (Installation, HVAC Support, Warranty) to support sales growth and retention
- Identify upsell, cross-sell, and renewal opportunities across the customer lifecycle
- Use data and customer insights to refine pricing, promotions, and engagement strategies
- Improve speed-to-quote, order accuracy, and overall buying experience
Operational Leadership- Oversee Installation Services, HVAC Technical Support, and Warranty teams as extensions of the sales experience
- Drive process improvements that increase conversion, customer satisfaction, and repeat business
- Analyze trends (product issues, warranty claims, service delays) and translate into sales and product insights
- Ensure all customer-facing teams are aligned to a revenue-first mindset
Executive Collaboration- Partner with senior leadership to define growth targets, market strategy, and sales priorities
- Provide regular reporting on inside sales performance, trends, and opportunities
- Act as a key voice in shaping the company's commercial strategy
Requirements- Bachelor's degree in a business-related field or equivalent experience
- 7 to 10 years of progressive leadership experience in inbound/outbound sales center environments
- Proven success driving sales growth through inside sales teams
- Strong background in customer service and customer experience strategy
- Demonstrated ability to achieve sales goals through accountability and performance management
- Experience implementing best practices that elevate customer experience and operational efficiency
- Exceptional leadership, communication, and interpersonal skills
- Strong problem-solving abilities and sound judgment
- Highly organized, detail-oriented, and analytical
- Ability to build, mentor, and motivate high-performing teams
- Skilled at cross-departmental collaboration and conflict resolution
- Solid understanding of call center technologies and phone system
- Proficiency in Microsoft Word, Excel, PowerPoint, and Outlook
- Ability to thrive in a fast-paced environment while managing multiple priorities
Benefits- Health Care Plan (Medical, Dental & Vision)
- Life Insurance (Basic, Voluntary and AD&D)
- Vacation Time
- Short Term & Long Term Disability
- 401K with Company Match
- Paid Holidays
This is an on-site position based in Fremont, Ohio; regular in-person presence is required.
