Job Type
Full-time
Description
Director of Network Affiliate and Marketing Strategy:
Weigel Broadcasting in Chicago, IL is seeking an enthusiastic, experienced, relationship driven TV marketing leader to oversee network affiliate marketing, outside media strategy and buying, promotional partnerships and more. Reporting to the VP of Network Marketing, your role will be to collaborate on and implement focused executions and strategies that drive overall network and programing awareness, audience viewership and help advance company goals.
About the Role
• Drive external brand promotion strategy across affiliate, outside media and marketing partnerships
• Represent Weigel professionally and drive partner success
• Manage and mentor the Affiliate Marketing and Promotions Manager and supervise the Media Buying Assistant
• This position is in-person working in our Chicago office location
What You'll Do
• Develop and maintain B2B relationships and strategies across TV network affiliate stations and outside marketing partners to drive network engagement, viewer awareness, and ratings
• Lead company activations for consumer and business events including conventions, trade shows, and sales events
• Oversee outside media buying, negotiation, reconciliation, plan evaluation, and results reporting
• Ensure compelling B2B and B2C communication that advances awareness and interest in Weigel networks and programming by collaborating with outside press and publicity communication teams
• Perform additional duties as assigned
What You've Done
• Worked in large market or group level television station marketing and promotion role, or at a network, studio or syndication company in similar capacity
• Possess 8+ years of B2B and B2C television marketing experience or similar
• Managed media strategy and buying with demonstrated results in delivery and efficiency
• Communicated and collaborated effectively at all levels of an organization
• Identified obstacles, developed strategic solutions, and presented outcomes to stakeholders
• Managed multiple projects of various scopes simultaneously
• Strong business verbal and written communication skills
If you have what we are looking for, please apply with your resume and cover letter.
What We Offer:
• Location: In the West Loop, one block from the aptly named Restaurant Row and Fulton Market, Chicago's hottest new neighborhood , plus convenient access to highways and public transportation
• Health & Wellness: Medical, Dental, Vision, Life Insurance Package, Long Term Disability Insurance & Accident Insurance
• Retirement & Savings: HSA Plan, 401k with Company Match
• Time Off: Vacation/Personal/Sick/Paid Holidays
• Leave Support: Paid Qualified-FMLA Leave
• Family Benefits: Paid Parental Leave
• Commuter Benefits: Tax-free Transit & Tax-free Discounted Parking Access
Pursuant to state and local pay disclosure requirements, the pay rate/range for this role, with final offer amount dependent on education, skills, experience, and location is $140,000-$155,000 annually. This role is also eligible for various benefits, including medical/dental/vision, insurance, a 401(k) plan, paid time off, and other benefits in accordance with applicable plan documents. Benefits for Union represented employees will be in accordance with the applicable collective bargaining agreement.
Salary Description
$140,000-$155,000
