Director of Demand Generation

Clients Blackbox, Inc.

$85K — $150K *
Business Services
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years of direct B2B closing experience; appointment setting or lead qualification experience not considered
  • Proven ability to earn $125,000+ in total compensation, with significant commission or performance incentive
  • Experience selling professional services with a sales cycle of approximately 2 to 6 weeks to SMB or mid-market clients
  • Hands-on experience managing Meta paid media campaigns or strong understanding of digital marketing
  • Familiarity with CRM platforms like HubSpot for pipeline management and reporting
  • Ability to operate independently across both sales and marketing functions
  • Strong communication skills, both written and verbal
  • Must be based in the U.S. with work authorization and availability during standard business hours

Responsibilities

  • Own and manage the sales process from initial conversations to signed contracts
  • Conduct introductory and discovery calls with inbound prospects
  • Create and present strategy and pitch presentations to prospects
  • Manage the sales pipeline, including objection handling and follow-ups
  • Develop and maintain a comprehensive sales playbook and objection library
  • Design and execute internal Meta advertising campaigns
  • Lead the development of a broader marketing strategy encompassing content and brand positioning

Benefits

  • Base salary of $85,000 plus performance-based commission (OTE approximately $150,000)
  • Fully remote position
  • Potential to build and lead a sales and marketing team as the company expands
  • Direct collaboration with the CEO and founding team
  • Focus on a niche vertical with strong product-market fit
Full Job Description
You will own both sales and marketing for the company. This is a hands on, individual contributor role where you run our sales process from first conversation to signed contract while also building and executing our internal marketing strategy.

On the sales side, you will take all introductory and discovery calls with inbound prospects, run strategy and pitch presentations, manage the full pipeline from first touch to close, handle objections, follow ups, proposals, and contract negotiations, and build and maintain a sales playbook, objection library, and follow up sequences.

On the marketing side, you will own and operate our internal Meta advertising campaigns, develop and execute our broader marketing strategy including content, brand positioning, and demand generation, elevate the company brand to attract larger and more established clients, and create or direct the creation of marketing assets such as ads, landing pages, case studies, and social content. You will think holistically about brand and understand how advertising fits within a larger growth strategy.

This role has a clear trajectory toward leading a sales and marketing function. As the company grows and you demonstrate results, there is an opportunity to build a team underneath you and evolve the role into a broader leadership position.

Compensation: $85,000 base salary plus performance based commission on closed business, paid quarterly. OTE is approximately $150,000 per year. Commission structure details will be shared with qualified candidates during the interview process.

To apply, please include a brief Loom video (3 to 5 minutes) covering: who you are and why this role interests you, a deal you personally closed that you are proud of and how you ran the process, and one observation about our current marketing after reviewing our website and social media presence. Applications without a Loom video will not be considered.

Requirements
  1. 3+ years of B2B closing experience (not appointment setting or lead qualification only)
  2. Demonstrated track record of earning $125,000 or more in total compensation in a previous role, with a meaningful portion from commissions or performance based incentives
  3. Experience selling professional services with a sales cycle of approximately 2 to 6 weeks to SMB or mid market buyers
  4. Hands on experience running paid media campaigns (Meta preferred) or strong working knowledge of direct response and digital marketing
  5. Proficiency with CRM platforms (HubSpot preferred) including pipeline management, deal tracking, and reporting
  6. Comfortable operating as a sole contributor across both sales and marketing functions
  7. Strong written and verbal communication skills
  8. Based in the United States and available during standard business hours
  9. Authorized to work in the United States without sponsorship

Benefits
  1. $85,000 base salary plus performance based commission (OTE approximately $150,000)
  1. Fully remote position
  2. Opportunity to build and lead a sales and marketing team as the company grows
  3. Work directly with the CEO and founding team
  4. Focused, single vertical niche with strong product market fit

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