Position:Director of Data Comm
Location:Open
Position SummaryThe Director of Datacom Solutions is responsible for establishing Crawford Electric Supply as a leading regional distributor of datacom, structured cabling, and low-voltage products. This role will build the go-to-market team, secure key manufacturer partnerships, develop the inventory and product strategy, and recruit talent across major metros within Crawford's footprint. The ideal candidate is both a strategic builder and a hands-on operator, comfortable creating a business unit from the ground up while working cross-functionally with branch, sales, and purchasing leadership.
Team Building & Leadership- Recruit, hire, and develop a team of datacom sales associates across major metro markets in Crawford's 8-state territory
- Establish training programs, sales processes, and performance metrics specific to the datacom business
- Build a scalable organizational structure to support long-term growth of the segment
Manufacturer Relationships- Identify, pursue, and secure manufacturer authorizations and distribution agreements with leading datacom/low voltage manufacturers
- Negotiate program terms, rebates, and co-op marketing support
- Serve as the primary relationship owner for key manufacturer partners, representing Crawford at manufacturer events and business reviews
Inventory & Product Strategy- Design and implement a datacom inventory profile aligned to regional demand, stocking strategy, and working capital goals
- Partner with purchasing and branch operations to determine SKU strategy, min/max levels, and distribution logistics across the territory
- Continuously evaluate product mix against market trends and customer demand
Market & Customer Development- Develop and execute a go-to-market strategy targeting datacom contractors, low-voltage integrators, and end users
- Build relationships with key contractors, integrators, engineers, and end-user accounts across the territory
- Identify growth markets within the 8-state footprint and prioritize metro-level expansion
Cross-Functional Collaboration- Partner with branch managers and outside sales teams to integrate datacom offerings into existing customer relationships
- Collaborate with marketing on positioning, collateral, and demand-generation programs
- Report on segment performance, pipeline, and strategic initiatives to executive leadership
Qualifications & Preferred Skills- 8+ years of experience in datacom, structured cabling, low voltage, or related electrical/technology distribution
- Proven track record building or scaling a business unit, sales team, or new product line
- Established relationships with datacom/low voltage manufacturers strongly preferred
- Experience working with contractors, integrators, and end users in the datacom/low voltage space
- Strong negotiation skills with manufacturer and vendor partners
- Demonstrated ability to recruit and build sales teams across multiple markets
- Willingness to travel extensively across an 8-state territory
- Bachelor's degree in business, engineering, or related field preferred; equivalent experience considered
EnvironmentNote: The above statements are intended to describe the general nature and level of work being performed by people assigned to this classification. They are not to be construed as an exhaustive list of all responsibilities, duties, and skills required of personnel so classified. All personnel may be required to perform duties outside of their normal responsibilities from time to time, as needed. Crawford is a subsidiary of Sonepar USA.
What We Offer YouWe offer great family-friendly benefits to full-time associates:
- Healthcare plans
- Dental & vision
- Paid time off
- Paid parental leave
- 401(k) retirement savings with company match
- Professional and personal development programs
- Opportunity to become a shareholder
- Employer-paid short- and long-term disability
- Employer-paid life insurance for spouse and dependents
- Robust wellness program
- Gym reimbursement
- Employee Assistance Program (EAP)
We're proud to be a military-friendly company, and our many employee resource groups (ERGs) help you make connections and feel supported.
Ready to join the fun? Apply today and become part of the Crawford Crew - where we work hard, laugh often, and always have a spark to share! LI-EV
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