High Liner Foods Incorporated

Director, National Accounts

High Liner Foods Incorporated$100K — $130K *
Food & Beverages
8 - 10 years of experience
Job Overview by Ladders

Qualifications

  • University degree in Business, Commerce, or a related field.
  • 10+ years of sales leadership experience in North American Foodservice; Foodservice CPG/food industry experience required.
  • Proven ability to develop and execute growth strategies and manage distribution channels.
  • Strong negotiation, conflict resolution, and people leadership skills; effective team builder and cross-functional partner.
  • Commercial and analytical acumen, including financial/accounting knowledge and proficiency with Microsoft Office.
  • Demonstrated passion for customer-centric work.
  • Strong team-oriented mentality, emphasizing collaboration.

Responsibilities

  • Align National Account strategy to HLF's business objectives.
  • Identify growth opportunities and external market trends.
  • Develop annual National Account sales plans for volume, revenue, and profit targets.
  • Manage assigned accounts by monitoring market dynamics and mitigating risks.
  • Drive profitable growth through optimizing pricing and returns.
  • Build and maintain relationships with large operator customers.
  • Leverage HLF Data & Insights to drive multi-year growth strategies.
  • Lead and develop a high-performing National Account team through collaboration and training.

Benefits

  • Health, dental & vision coverage
  • Pay for performance incentives
  • Employee & family assistance programs
  • Wellness programs
  • Retirement planning
  • Supplemental parental leaves
  • Disability support
  • Family friendly flex policies & summer hours
  • Volunteer hours
  • Learning and mentorship opportunities
  • Safety-focused work environment
Full Job Description
Job Overview:

The Director, National Account Sales is directly responsible for developing strategy and leading execution of HLF's Commercial National Account business for North America. This role is responsible for strategic planning and tactical customer targeting of commercial national accounts; creating and nurturing business relationships that enable large volume sales and strategically important anchor business for the enterprise.

Consideration will be given for this role to be performed remotely within the US.

Essential Duties and responsibilities

  • Align National Account strategy and execution to HLF's strategic direction, priorities, and business objectives.
  • Identify growth opportunities and external market trends to inform resource allocation and focus.
  • Develop and deliver annual National Account sales plans across North America to achieve volume, revenue, and profit targets.
  • Manage assigned accounts by monitoring market and competitive dynamics; proactively mitigate risks and threats.
  • Drive profitable growth by leveraging full commercial levers to optimize pricing, mix, and returns.
  • Build and maintain executive-level relationships with large operator customers; lead regular business reviews and issue resolution.
  • Leverage HLF Data & Insights to create and execute multi-year customer and category (seafood) growth strategies.
  • Lead, develop, and enable a high-performing National Account team through strong communication, cross-functional collaboration, and access to tools/training.


Qualifications

  • University degree in Business, Commerce, or a related field.
  • 10+ years of sales leadership experience in North American Foodservice; Foodservice CPG/food industry experience required.
  • Proven ability to develop and execute growth strategies, manage distribution channels, and build brands/value propositions.
  • Strong negotiation, conflict resolution, and people leadership skills; effective team builder and cross-functional partner.
  • Commercial and analytical acumen, including financial/accounting knowledge, problem-solving capability, and proficiency with Microsoft Office.
  • Demonstrated passion for putting customers and consumers at the heart of their work
  • Strong 'all hands on deck' mentality, knowing that as a team we can strive and win as a team


Current employees please note: this position is referral bonus eligible! See our policy for more details.

What's in it for you?

Join High Liner Foods for a career where you shape your path, backed by great benefits, flexible work, and a culture of diversity, innovation, and sustainability. Immerse yourself in opportunities to make a real impact and grow with us in our mission to nourish lives. Start your adventure where endless possibilities to thrive together await.

  • Competitive Salary
  • Heath, dental & vision coverage
  • Pay for performance incentives
  • Employee & Family assistance programs
  • Wellness Programs
  • Retirement Planning
  • Supplemental Parental Leaves
  • Disability Support
  • Family friendly Flex policies & Summer hours
  • Volunteer hours
  • Learning and mentorship opportunities
  • Safety focused work environment


To learn more please visit our Career/LinkedIn/Indeed page

#HLSJ

About High Liner Foods Incorporated

High Liner Foods is a leading North American processor and marketer of value-added frozen seafood. The company was founded in 1899 and is headquartered in Lunenburg, Nova Scotia. High Liner Foods offers a wide range of seafood products, including fish, shrimp, and scallops, under various brand names, including High Liner, Fisher Boy, and Sea Cuisine. The company's products are sold to retail, foodservice, and institutional customers in Canada, the United States, and Mexico. High Liner Foods is committed to sustainability and has implemented a number of initiatives to reduce its environmental impact.
Learn more about High Liner Foods Incorporated
Size
2,500 employees
Industry
Founded
1899

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