A well-established, community-focused nonprofit organization is seeking a strategic, creative, and digitally savvy Director of Marketing & Communications to lead its marketing, branding, and communications efforts. This individual will develop and execute an integrated marketing and communications strategy to increase brand awareness, drive engagement, promote programs and services, and strengthen the organization's presence within the community. The ideal candidate is a hands-on marketing leader with strong storytelling, digital marketing, and communications expertise who thrives in a collaborative, mission-driven environment.
Key Responsibilities
- Develop and execute a comprehensive marketing and communications strategy across digital, print, social media, email, PR, and community engagement channels.
- Lead brand positioning, messaging, and storytelling to increase awareness of the organization's programs, services, and community impact.
- Oversee the creation and distribution of compelling content, including website copy, newsletters, press releases, articles, social media, promotional materials, and annual reports.
- Manage and mentor a small marketing team, including creative services and digital marketing professionals.
- Partner with internal leadership and cross-functional teams to ensure consistent messaging across all communications.
- Develop and maintain an integrated marketing calendar supporting campaigns, events, promotions, and organizational initiatives.
- Oversee digital marketing platforms, website communications, email marketing, and social media strategy to strengthen audience engagement.
- Manage media relations, public relations initiatives, and partnerships with external agencies and community organizations.
- Analyze campaign performance, audience engagement, and marketing effectiveness to identify opportunities for improvement.
- Develop and manage the annual marketing and communications budget.
- Represent the organization at community events and support initiatives that enhance its visibility and reputation.
- Ensure compliance with organizational policies, including required child protection training and reporting procedures.
Qualifications
- Bachelor's degree in Marketing, Communications, Digital Marketing, Public Relations, or a related field.
- 10+ years of progressive experience in marketing, communications, or a related discipline.
- Proven experience developing and executing integrated marketing and communications strategies.
- Demonstrated success leading and managing marketing or creative teams.
- Strong background in digital marketing, social media, email marketing, website management, and content development.
- Excellent writing, editing, and storytelling skills across internal and external communications.
- Experience managing marketing technology and communications platforms, such as Constant Contact, Hootsuite, or similar tools.
- Strong understanding of marketing analytics, audience research, and campaign performance measurement.
- Experience managing budgets, outside agencies, and vendor relationships.
- Highly organized, self-directed leader with the ability to manage multiple projects and competing priorities.
- Strong interpersonal and relationship-building skills, with the ability to collaborate across departments and engage external stakeholders.
Preferred Experience
- Background in nonprofit, community-focused, membership-based, or service-oriented organizations.
- Experience developing campaigns that drive member engagement, program participation, and community awareness.
- Familiarity with public relations, community partnerships, and event marketing.
Compensation: $120,000-125,000Salary is based on a range of factors that include relevant experience, knowledge, skills, other job-related qualifications.
