Extensive video buying experience across Linear, Digital, and Advanced TV environments.
Proven ability to lead and foster a cohesive team.
Minimum of 10 years of experience in advertising, marketing, and media.
Deep understanding of media dynamics and performance metrics.
Strong communication skills with a focus on presentation excellence.
Demonstrated leadership and accountability with industry relationships.
Responsibilities
Lead Investment teams with a focus on client deliverables and agency responsibilities.
Allocate resources based on account priorities and timelines, fostering team dynamics.
Provide thought leadership on the video marketplace and cross-platform strategies.
Oversee performance metrics and develop reports to measure KPIs for continuous improvement.
Lead agency-wide negotiations requiring advanced skills and marketplace insights.
Leverage client spending and agency positioning for optimal client advantages.
Benefits
Opportunity to work in a dynamic and innovative environment.
Access to ongoing professional development and learning.
Engagement in high-level negotiations and strategic decision-making.
Collaboration with a diverse team of industry experts.
Strong emphasis on team cohesion and leadership development.
Full Job Description
Agency: Omd
Job Function: Media
Job Subfunction: Media Planning and Buying
Job Description:
The Director of Investment is the team leader in Investment for groups serving one, or several client assignments. The Director is ultimately responsible for setting priorities, allocating responsibility, and measuring performance of the Investment team. The Director may also have direct and ongoing client relationships that are essential in delivering the best Investment work, while also serving as a crucial link in the overall agency-client relationship. As the responsibilities of Investment truly become platform agnostic, we expect the Director to be the ultimate expert in the negotiation and implementation of video solutions in both the linear television and digital arenas. This pertains to both client-specific deliverables as well as agency-wide "portal" responsibilities.
Responsibilities
With a focus on client deliverables, as well as broader agency responsibilities, the Director uses their knowledge base to lead their team(s) of Investment professionals
Allocate team resources based on account priorities and deliverable timelines, create and maintain team dynamics with a focus on consistent learning and innovation
Provide thought leadership surrounding the overall video marketplace landscape while being the leading voice and knowledge source of cross-platform video within the client team
Oversee clear performance metrics and develop associated reports (in collaboration with Strategy and Marketing Science) to measure KPI's, utilizing campaign results to optimize learning and ensure continuous improvement
Some leadership of larger, agency-wide negotiations that demand advanced skills, relationships, and marketplace sensibilities
Within partner relationship, leverage client spending and agency positioning to derive the clearest advantages for the client from both quantitative and qualitative standpoints
Qualifications
Extensive video buying experience across Linear, Digital and Advanced TV environments - Understanding of video marketplace dynamics and ability to formulate and present investment strategies & POVs
Ability to foster a strong, cohesive working team, providing leadership and instruction
Knowledge of the principles of advertising, marketing, and media (minimum of 10 years of industry experience)
Knowledge of the dynamics of media
How each media element performs alone, how they perform together, and how they are constantly changing
Strong overall communication skills with a focus on presentation excellence
Track record of leadership, accountability, and strong relationships across the industry
#LI-LW3
$90,000 - $215,000
Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager. Our objective is to increase this requirement over time, and many of our agencies as well as Omnicom's corporate group already require five days of in-office attendance.
About Harrison and Star
Harrison and Star is a healthcare advertising agency that provides marketing and advertising services to pharmaceutical and biotechnology companies. The company offers a range of services including brand strategy, creative development, digital marketing, and market research. Harrison and Star was founded in 1986 and is headquartered in New York, New York.