Director de Ventas

Qualifications

• Bachelor's degree in Business Administration, Marketing, Chemical Engineering, Civil Engineering, or related field.
• Minimum of 8 years in senior sales leadership roles, preferably in paint, coatings, construction materials, or specialized retail in Puerto Rico.
• Proven experience in supervising and developing managers or supervisors, not just direct sales personnel.
• Bilingual in English and Spanish.
• Willingness to travel frequently across the island.
• Valid driver's license.

Responsibilities

• Develop and implement the 'Professional Accounts' program for contractors, licensed painters, hotels, and industrial plants.
• Design seasonal promotions in collaboration with the marketing team to attract DIY residential consumers.
• Oversee the P&L, profit margins, and sales budget for the entire store network on the island.
• Identify, evaluate, and sign new independent hardware stores in low-penetration areas.
• Establish and manage credit lines and volume discounts in coordination with Finance/Credit.
• Monitor sales goals for each hardware store, ensuring staff are knowledgeable about products and tinting systems, and audit brand compliance standards.
• Lead negotiations and renewals of contracts with key accounts exceeding store manager authority.

Benefits

• Opportunity to lead a dynamic sales strategy in a growing market.
• Engagement with diverse channels including retail and professional accounts.
• Direct impact on revenue and market share growth.
• Collaboration with marketing for innovative promotional strategies.
• Professional development opportunities for managerial staff.