Overview

Razorfish is looking for a Director, Data Science & Analytics to lead analytics and measurement across complex client engagements. You will translate business and marketing challenges into actionable analytical strategies, guide cross-functional teams, and turn data into clear recommendations that improve customer and business outcomes.

The ideal candidate combines marketing analytics expertise, strategic thinking, client leadership, and strong storytelling skills. You can navigate ambiguity, influence senior stakeholders, and ensure analytics drives decisions rather than simply producing reports.

Responsibilities

• Lead data, measurement, and analytics strategy across one or more client engagements.
• Translate business objectives into KPI frameworks, analytical plans, and learning agendas.
• Guide performance analysis, optimization, experimentation, segmentation, and forecasting.
• Define data, tagging, instrumentation, reporting, and dashboard requirements.
• Turn complex findings into concise, executive-ready insights and recommendations.
• Advise senior stakeholders on performance, opportunities, risks, and data limitations.
• Partner with Client Services, Strategy, Media, Creative, Content, Experience Design, Technology, and Data Engineering.
• Lead, coach, and develop analytics professionals while maintaining high standards for quality and rigor.
• Identify opportunities for data and AI to create measurable client value.
• Promote responsible AI use, including human oversight, source validation, and data protection.

The Director is expected to set analytical direction amid ambiguity, influence client roadmaps, lead cross-capability work, and establish standards for responsible use of data and AI.

Qualifications

• 8-10 years of experience in marketing analytics, customer analytics, data science, measurement strategy, or a related consulting field.
• Experience leading analytics for complex clients or multidisciplinary programs.
• Expertise in KPI development, measurement planning, performance analysis, testing, and optimization.
• Ability to translate business questions into structured analytical solutions and actionable recommendations.
• Strong understanding of marketing channels, customer journeys, segmentation, personalization, and digital experiences.
• Strong understanding of the marketing platform ecosystem (Adobe, Salesforce, etc.)
• Proven client leadership and executive communication skills.
• Experience managing and developing analytics teams.
• Familiarity with SQL, visualization platforms, digital analytics tools, and statistical-analysis environments.
• Bachelor's degree in quantitative, analytical, marketing, or business discipline, or equivalent experience.

Preferred Qualifications

• Experience in a marketing agency setting.
• Experience with lifecycle, retention, engagement, product-adoption, or content analytics.
• Strong B2B experience.
• Experience designing experimentation, incrementality, or test-and-learn programs.
• Familiarity with AI-assisted analytics and responsible-AI practices.
• Graduate degree in a relevant discipline.

Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources.

Our best-in-class wellness and benefits offerings include:
Paid Family Care for parents and caregivers for 12 weeks or more
Monetary assistance and support for Adoption, Surrogacy and Fertility
Monetary assistance and support for pet adoption
Employee Assistance Programs and Health/Wellness/Comfort reimbursements to help you invest in your future and work/life balance
Tuition Assistance
Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more
Matching Gifts programs
Flexible working arrangements
'Work Your World' Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)
Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Compensation Range: USD $135,375.00 - USD $216,684.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 11/15/2026.