Job Description
Job Summary:
Provides operational leadership for DPR's brand and creative strategy, ensuring cohesive expression of the organization's identity, reputation, and values across all regions, business units, and customer touchpoints. Implements and operationalizes established brand strategy and identity standards, ensuring consistent application of DPR's visual and verbal systems. Translates enterprise brand direction into actionable plans, programs, and creative deliverables that support business and market objectives. Partners with senior to align brand initiatives with business priorities and support market growth efforts.Oversees internal teams and external partners to deliver high-quality creative work and drive execution excellence, team alignment, and consistent brand application.
Key Responsibilities:
Leads execution and continuous refinement of DPR's brand programs and creative initiatives to reinforce organizational reputation and market positioning.
Directs governance of DPR's visual and verbal identity systems, ensuring consistent, compliant, and strategic application across all regions, functions, and communication channels.
Oversees brand and creative teams, establishing priorities, defining standards of excellence, and ensuring alignment of creative output with organizational goals.
Partners with senior and executive leaders to integrate brand and creative strategy into enterprise initiatives, business planning, and market-facing activities.
Directs enterprise-level campaigns, creative programs, and major activations that drive measurable awareness, engagement, and brand alignment.
Evaluates brand and creative performance through data-driven insights and applies findings to guide decision-making, continuous improvement, and resource allocation.
Manages high-impact relationships with external agencies and creative partners to deliver innovative, scalable, and brand-aligned work across global markets.
Education Qualifications:
Bachelor's degree in marketing, graphic design, communications, business administration, or a related field required.
Work Experience:
12-15 years of experience in brand management, creative direction, marketing, or a related field required.
5-7 years of supervisory or management experience required.