Community: Texas Support Center
Address: 3501 Olympus Boulevard
Dallas, Texas 75019
Pay Range $132,200.00-$190,300.00+ Annual
Lead Sales. Drive Occupancy. Shape Growth Across Communities.As the
Director Area Independent Living Sales, you will serve as a key sales leader responsible for driving occupancy, revenue growth, and sales excellence across assigned Lifespace Communities.
Key responsibilities include:- Develop and execute regional sales strategies to achieve or exceed occupancy and revenue targets for Independent Living (IL) communities
- Partner with, mentor, and support Community Sales Directors to strengthen pipeline health, improve performance, and elevate sales execution
- Analyze market trends, competitive positioning, pricing, and occupancy performance to identify growth opportunities
- Drive lead generation, referral development, tours, and sales conversion strategies across multiple communities
- Collaborate with Executive Directors, Sales Leaders, Marketing, Operations, and Finance to align sales efforts with business goals
- Evaluate and optimize pricing strategies to maximize market competitiveness and revenue outcomes
- Lead regular sales reviews, performance discussions, and strategic planning sessions
- Utilize CRM tools and reporting to monitor KPIs, identify trends, and implement action plans
What You Bring- 8-10+ years of senior sales leadership experience, ideally across multi-site or regional operations
- Required: Direct experience in CCRC/Life Plan communities with strong knowledge and experience selling LifePlan models, Type A and Type B contract sales
- Proven success driving occupancy, revenue, and sales performance across multiple communities or regional markets
- Deep understanding of IL sales strategy, consultative selling, and long-cycle decision-making within senior living
- Strong expertise in market analysis, pricing strategy, competitive positioning, forecasting, and sales pipeline management
- Experience coaching, mentoring, and developing high-performing Community Sales Directors or similar sales leadership teams
- Proficiency with CRM systems (Salesforce or similar) and Microsoft Office tools
- Bachelor's degree in business, Marketing, or related field preferred
This is a high-impact leadership role where your expertise in
CCRC/LifeCare sales, occupancy growth, and multi-community sales leadership will directly influence revenue performance and Independent Living success across Lifespace Communities.
If you are a high-performing senior living sales leader with deep
Life Plan / Type A / Type B contract experience and know how to build momentum, coach teams, and drive results, we'd love to meet you.
Lifespace has successfully served older adults for 50 years, and this is just the beginning. With new opportunities, continued growth, and the support from your Lifespace team members, get ready to ignite your life and experience Our Space.
