5-7 years of experience in account management, specifically in influencer marketing
Deep understanding of the influencer ecosystem and brand storytelling
Proven ability to lead and facilitate internal and external communications
Strong analytical skills for campaign performance evaluation
Excellent relationship-building skills with stakeholders
Creative mindset to align social trends with business objectives
Demonstrated leadership abilities in developing and mentoring team members
Responsibilities
Lead influencer communication for clients from proposal to campaign completion
Serve as the main point of contact throughout the influencer campaign lifecycle
Articulate and manage workback schedules to ensure timely deliverables
Stay updated on influencer marketing trends and communicate their impact to clients
Collaborate with internal teams to implement best practices across various functions
Benefits
Opportunity to work in a centralized role within a leading media agency
Access to a dynamic and evolving influencer marketing landscape
Collaboration with multiple OMG agencies and teams
Professional development opportunities in a supportive environment
Flexible in-office work policy, promoting work-life balance
Full Job Description
Agency: Omnicom Media
Job Function: Media
Job Subfunction: Social Media and Influencer Marketing
Job Description:
Director, Account Management: Creo
The Director, Account Service, Influencer is a centralized role that will be tasked with driving Influencer strategy and client management within OMG's dedicated managed service product, Creo. The core responsibility of the role is leading a group of Account Service professionals, shepherding client/agency client communications, presenting campaign strategy and serving as a core point of contact throughout a partnership lifecycle. The role will serve all OMG agencies across the organization, working in symphony with client paid social teams to execute paid amplification of Creator campaigns.
Reports to: Senior Director, Account Management
Account Management:
Lead influencer communication for OM, and Creo clients, including proposal development, commercial agreements, and client communication from initial briefing to completion
Communicate influencer marketing within the digital/paid media ecosystem and aid in the operationalization of service offerings and subsequent value positioning tied to the media environment
Serve as central source of client communication across influencer campaign lifecycle from identification to campaign reporting, and possess strong communicative abilities to relay the respective stages to clients
Articulate workback schedules and coordinate internal and external deliverables to keep deliverables on track
Practice Excellence:
Maintain a constant pulse on the influencer landscape education via thought leadership communication, staying atop of shifts in the industry and emerging trends and be able to communicate the impact to client business
Work in partnership with OMG COE platform teams and channel stakeholders to implement best practices across functions including but not limited to asset development, media amplification, commerce, and measurement
Required Skills:
In-depth understanding and mastery of Influencer marketing and an ability to match brand narratives with Creator-led storytelling
Strong agency account management background and comfort in leading internal and external conversations
Thorough understanding of the Influencer ecosystem including organic roles & responsibilities across platforms including but not limited to creative development, talent perspectives, best practices, and measurement
Excellent relationship building with internal and external stakeholders
Strong communicator and presenter, able to present and articulate persuasive and cohesive presentations and points-of-view
Highly analytical with the ability to identify areas of optimization and to contextualize of campaign performance in reports and client presentations
Creative minded with ability to translate social trends and influencer archetypes to client business objectives
High levels of integrity, autonomy, and self-motivation
Critical thinking and problem solving tied to implementation of new processes and process improvements
Strong business acumen and the ability to make highly impactful decisions in a timely manner
Strong people leadership with comfort providing feedback and developing employees and making staff utilization decisions
$150,000 - 180,000
To the extent permissible by local law, Omnicom's policy requires employees to work in the office for a minimum of three days a week, unless additional in-office days are directed by their agency or manager.
