Bachelor's degree in Fashion Design or related field
Minimum 5 years of Design experience in women's wear
Strong product development experience across various categories
Ability to create trend-right color and print directions
Proficiency in Adobe Illustrator and Photoshop
Excellent communication and presentation skills
Strong team player with a keen eye for design
Responsibilities
Develop seasonal design vision and brand-aligned concepts
Create cohesive color palettes and print strategies
Conduct trend research and consumer analysis for product opportunities
Identify innovations in silhouette and materials
Partner with Sourcing for fabric and material development
Oversee product turnover and ensure design intent is communicated
Lead product fittings to maintain quality and fit
Benefits
Competitive Health Benefits (Medical, Dental & Vision)
Employer HSA Contribution
401K Match
Hybrid Work Schedule (Corporate)
30% Associate Merchandise Discount
Generous Paid Time Off Program
Promote From Within Culture
Full Job Description
POSITION SUMMARY:
The fashion Designer serves as the Design Lead for the brand, partnering directly with the Director of Design to establish the seasonal creative vision across all product categories. This role is responsible for developing brand-aligned seasonal concepts, identifying new product opportunities, directing color, print and material strategies, and leading the execution of seasonal assortments from concept through production.
The Designer supports the design team, manages seasonal workload and priorities, and partners closely with Merchandising, Sourcing, Marketing, and Executive Leadership to ensure cohesive product storytelling and successful delivery of business objectives. This role also supports the creation of digital marketing assets through emerging AI technologies for social media and e-commerce platforms.
Primary Responsibilities:
Seasonal Creative Direction
Develop the overall seasonal design vision, establishing brand-aligned concepts, product stories, color direction, print strategies, and new style development across all product categories.
Create trend-right, brand-aligned color palettes and print concepts that meet seasonal assortment needs while maintaining a cohesive brand point of view.
Conduct comprehensive trend research, consumer analysis, and competitive shopping to identify new product opportunities and inform seasonal direction.
Identify meaningful opportunities for innovation in silhouette, fabrication, trims, and construction to strengthen the product assortment.
Product Development & Execution
Partner closely with Sourcing to identify, develop, and procure new fabrics, trims, and materials that support seasonal strategies.
Oversee the turnover of new products to Sourcing, ensuring design intent is clearly communicated throughout development.
Attend and lead product fittings throughout the development process to ensure fit, quality, construction, and design intent are maintained.
Review product samples and provide direction throughout development to ensure final product meets brand standards.
Team Leadership
Guide and support the CAD team, providing creative direction, prioritizing workload, assigning projects, and ensuring seasonal deliverables are completed on time.
Own seasonal assortment boards and product tracking tools to maintain organization, alignment, and visibility throughout the product development calendar.
Support team members while fostering collaboration, accountability, and creative excellence.
Cross Functional Partnership
Partner closely with Merchandising, Sourcing, and Marketing to ensure alignment on seasonal objectives, product strategy, and business goals.
Communicate design direction effectively across cross-functional teams while ensuring timelines and key milestones are achieved.
Develop compelling product storyboards, trend presentations, fabric boards, and seasonal concept materials to communicate creative vision throughout the organization.
Executive & Brand Communication
Prepare and present the Design portion of Executive Line Review presentations, communicating seasonal strategy, product direction, color stories, print concepts, and key innovations to executive leadership.
Translate seasonal concepts into clear visual presentations that support merchandising and business strategies.
Digital Content & AI Innovation
Create digital creative assets for e-commerce, social media, and marketing campaigns, including product imagery and promotional graphics.
Utilize AI-powered design tools to accelerate creative development, generate marketing concepts, enhance product visualization, and improve design workflow efficiency while maintaining brand standards.
MINIMUM QUALIFICATIONS:
Bachelor's degree in Fashion Design or related field
Minimum 5 years of Design experience with strong product development experience across different product categories in women's wear
Broad product development experience
Ability to develop commercial color & print direction that is trend-right with guidance from Design Director
Proficiency in Adobe Illustrator and Photoshop is a must.
Excellent computer skills - Microsoft Word, PowerPoint, Excel
Understanding of marketing and branding
Strong Communication & Presentation skills
Strong Team Player
Excellent taste level in product and design
WHY JOIN FULLBEAUTY?
Competitive Health Benefits (Medical, Dental & Vision)
Employer HSA Contribution
401K Match
Employee Assistance Program
Hybrid Work Schedule (Corporate)
Business Casual Attire
Wellness Initiatives
30% Associate Merchandise Discount Across our Family of Brands
Employee Discount on Travel, Cell Phone Plans and More
Generous Paid Time Off Program
Promote From Within Culture
Life Insurance Benefits
Internal charity that supports FULLBEAUTY Brands' associates and their immediate family members during times of extreme hardship
About Fullbeauty Brands
Fullbeauty Brands is a plus-size women's and men's apparel and home goods company headquartered in Indianapolis, Indiana. The company was founded in 1901 as Brylane, and has since undergone several name changes and acquisitions. Fullbeauty Brands offers a variety of clothing and home goods brands, including Woman Within, Roaman's, Jessica London, KingSize, and BrylaneHome. The company operates primarily through e-commerce and mail-order catalogs.
