Design Operations Manager

The Design Operations Manage - Brand Experience and Activation is responsible for leading the execution and amplification of brand campaigns across all consumer touch points, ensuring creative excellence, consistency and impact throughout the consumer journey. This role report into Category Design Manager, the role ensures that all assets are accurately adapted, flawlessly executed, and efficiently deployed across all omnichannel consumer touchpoints

This role requires strong creative expertise and in-depth knowledge of execution and production. One must have a strong creative stewardship, creative excellence and ability to amplify creative ideas.

Creative Excellence Strong understanding of branding, design, storytelling, and consumer communications. Ability to recognize and elevate high-quality creative work. Experience translating a master campaign into channel-specific executions. Strong visual and content judgement.

Consumer Centric: Deep understanding of the consumer journey. Ability to identify moments that matter. Customer experience mindset. Insights driven decision making.

Digital & AI tool native: Fully leverage AI tool and automation of tasks that enables execution.

Project and Financial management: Annual budget forecast for and project budget management.

This role will provide YOU the opportunity to lead key activities to progress YOUR career. These responsibilities include some of the following:

Executional Excellence

• Direct creative execution agency and deliver and manage creative execution for project launch across category.
• Be the steward of brand equity and ensure each project is meeting its aligned objectives and elevating the brand expression.
• Build knowledge of consumer and retailor to lead creative idea and execution.
• Prioritize workload base on business priority and urgency.
• Final approval on creative quality and brand consistency across touchpoints.

Workflow, Process & Quality Management

• Communicate and lead creative direction to agency partner. Review and optimize creative executions.
• Identify execution efficiencies and define standards/templates and ensure agencies adopt them".
• Maintain high standards of creative and quality control for brand and creative across touchpoints.
• Work closely with Shopper Marketing, Brand Activation, Sales, and eCommerce teams to activate and orchestrate final assets.
• Not responsible for: print production specs (creating Dieline) and prepress sign-off, day-to-day vendor quoting or PO management, production timelines.

Agency & Vendor Governance

• Lead agency governance (creative + production), including briefing excellence, ways of working, capability fit, and performance scorecards.
• Establish a test/learn and optimization cadence; translate performance signals into clear creative recommendations.
• Partner with Content Factory and share the true creative for amplification content.

Leadership Expectations

• Lead through operational discipline, precision, and detail orientation.
• Foster strong collaboration with internal teams and external studio partners.
• Champion a culture of executional excellence and continuous improvement.
• Serve as the organization's guardian of quality, ensuring assets meet brand standards and market requirements.

Success Measures

• Brand consistency scorecard across channels.
• Reduction in creative rework due to unclear direction.
• Agency performance scorecards and governance cadence improvement.

*The position is based in Warren, NJ, and follows a hybrid model, requiring an in-office presence of 3 days per week.

Why you?
Basic Qualifications:

We are looking for professionals with these required skills to achieve our goals:

• 7 + years in design operations, omnichannel asset delivery for CPG/FMCG environment.
• Proven creative background with strong production and operational excellence across all touchpoints - Retail, Digital, Video, & Social.
• BS in art or design degree required.
• Deep understanding of G2M strategy across ALL Channels: full knowledge in Customer, and Shopper and their priorities. Strong attention to detail.
• Have knowledge of creative workflow from concept to execution and able to leverage AI and digital tools to accelerate and drive efficiency in execution.
• Ability to influence without authority.
• Do not compromise quality. Drive great output of creative excellence.
• Strong Project and timeline management. Able to forecast and manage annual budget.
• Able to work on multiple projects at once. Able to prioritize work.
• Able to follow creative direction from Design manager and execute with excellence.

The salary range for this role is $ 108,861 - 149,684 USD + bonus

Benefits

Haleon offers a robust Total Reward package that consists of competitive pay and a comprehensive benefits program. This includes a generous 401(k) plan, tuition reimbursement and time off programs including 6 months paid parental leave. On day one, you are eligible for benefits, including our healthcare programs where the company pays for the majority of your medical coverage for you and your family. We also offer the opportunity to receive a discretionary bonus based on the achievement of key business performance and other incentive/recognition programs as part of the offering.

Job Posting End Date
2026-10-15