The RoleWe are seeking a Customer-Facing Technical Account Manager (TAM) with deep expertise in e-commerce and digital marketing. In this role, you will act as the strategic bridge between our clients and internal technical teams. You will translate complex A/B testing data, attribution insights, and performance analytics into clear, actionable business strategies that directly impact revenue growth.
This is a highly consultative role requiring strong analytical skills, executive communication ability, and hands-on experience with e-commerce performance metrics.
What you'll own:- E-commerce Metrics Expertise: Develop deep mastery of key e-commerce KPIs, including: CVR, ROAS, AOV, CAC, CLV retention and cohort performance metrics. Confidently communicate performance drivers and trade-offs to executive stakeholders
- Strategic Translation of Data: Translate A/B testing results, statistical analyses, and experimentation outcomes into business recommendations that clearly demonstrate ROI and incremental revenue impact
- Client Insights & Reporting: Own end-to-end client reporting, including: Performance dashboards, Executive business reviews (EBRs), Funnel diagnostics, Attribution analysis and Growth opportunity identification. Ensure clients clearly understand both technical results and business implications
- Performance Optimization: Work consultatively with merchants to interpret performance data and identify opportunities to improve marketing efficiency, landing page performance, and conversion funnel outcomes
- Attribution & Analytics Leadership: Educate clients on multi-touch attribution models, customer journey analysis, incrementality testing, and cross-channel performance evaluation
- Cross-Functional Liaison: Serve as the voice of the customer internally. Partner with Product, Engineering, and Data Science teams to ensure client feedback and business priorities inform roadmap decisions
What We're Looking For / Required QualificationsExperience- 5+ years of experience in Technical Account Management, Customer Success, Solutions Consulting, or Performance Marketing Strategy
- Direct experience in e-commerce, digital marketing technology, or SaaS platforms serving retail brands.
Technical & Business Expertise- Deep understanding of digital marketing channels (SEO, SEM, Paid Social, Email, Affiliate) and their impact on e-commerce unit economics
- Hands-on experience with analytics platforms such as Google Analytics (GA4), Shopify Analytics, Mixpanel, or similar tools
- Experience working with major e-commerce platforms (Shopify, SFCC, Magento, WooCommerce)
Communication & Leadership- Ability to clearly explain complex technical and statistical concepts to non-technical executives. Strong executive presence and consultative selling mindset.
- Excellent written and verbal communication skills.Ability to manage multiple client accounts in a fast-paced startup environment.
Our Culture- GenAI-native in how we build, sell, and operate
- High ownership, low overhead, and bias toward action
- Focus on speed, experimentation, and execution
- Deep emphasis on creating clear, demonstrable customer value
- Preference for builders and operators over hierarchy
- Strong belief in in-person collaboration
Why Spangle- Opportunity to work directly with leading retail brands and influence measurable revenue growth
- High-visibility role within a fast-growing AI commerce company
- Competitive salary with uncapped commission and equity
- Benefits: Health, dental, and vision insurance, 401(k), Unlimited PTO