Placement Type:
Permanent
Salary:
$70,000-100,000 Salary
Plus Bonus (25-65% of salary)
Start Date:
Oct 19, 2026
Position Overview We are seeking a gritty, hands-on Creative Producer, Paid Social to concept, direct, and physically shoot scroll-stopping, high-converting paid video ads for platforms like Instagram, TikTok, Reels, and Facebook.
This is not a traditional big-budget commercial or movie production role. You will not sit behind a desk delegating to crews; you will be holding the phone, sourcing unique props, pitching bold concepts, and filming real content designed to convert cold audiences into loyal customers. Reporting directly to our Co-Founder & COO, you will collaborate daily with our internal team of producers, video editors, social media leaders, and paid media strategists.
Key Responsibilities - Ideation & Creative Sourcing: Continuously mine TikTok, Instagram Reels, and competitor Ad Libraries for winning hooks, formats, and high-performing ad concepts. Pitch 10+ fresh ideas during bi-weekly team brainstorming sessions.
- Hands-On Physical Production: Independently film high-converting mobile-first social ads using smartphones. Handle all logistics including location scouting, talent sourcing, and acquiring props.
- Raw Footage Handoff: Package raw video assets and hand them off seamlessly to internal video editors and the Director of Paid Media for post-production and campaign launch.
- Audience Conversion Strategy: Produce messaging tailored to convert key demographics (e.g., target customer groups aged 45-55).
- Dynamic Daily Execution: Adapt rapidly to varying production needs-from in-office prop setup to local partner shoots or travel with leadership.
- Extreme Ownership: Take full accountability for production deliverables from pitch to shoot.
Qualifications & Key Requirements - Hands-On Mobile Filming: Proven ability to shoot high-quality, engaging short-form video on mobile devices.
- Paid Social & DTC Focus: Clear understanding of direct-response video advertising, hook strategies, and conversion-focused paid social ad mechanics.
- CPG / E-Commerce Background (Preferred): Prior experience producing paid social creative for CPG, DTC, or retail brands is a major plus (though not required for candidates with exceptional mobile creative portfolios).
- 100% In-Office Presence: Ability to work full-time in our collaborative office environment.
- Cultural Fit: Zero ego, extreme ownership, high adaptability, and a fast-moving, competitive growth mindset.
What We Offer - Direct Access to Leadership: Report directly to the Co-Founder & COO in a transparent, collaborative environment.
- Competitive Base + High-Upside Bonus: Salary aligned with market experience, plus a strong bonus structure ranging from 25% to 65%.
- Uncapped Creative Freedom: Access to dedicated budgets to execute bold, unconventional, and trend-setting ad concepts.
- Internal Post-Production Support: Full access to dedicated video editors and paid media strategists-your focus remains entirely on ideation and physical filming.
Interview process Our team utilizes a rapid, multi-step hiring process designed to evaluate creative vision and real-world execution speed:
- Initial Screening & Q&A: Communication and responsiveness review.
- Short Introductory Call: Culture and role alignment conversation (15 mins)
- Paid Project #1 ($500 Budget): Shot-for-shot ad replication exercise (48-72 hour turnaround) to evaluate core filming capability.
- Paid Project #2 ($500 Budget): Creative adaptation exercise transforming a successful external ad concept into an ad tailored to our brand.
- On-Site Panel Interview: Final team meet-and-greet at the office.
Client Description CPG startup brand
Other Requirements MUST be able to work onsite in Durham, NC 5x week
