ABOUT THE ROLEWe're looking for a versatile copywriter who can move fluidly between brand storytelling and conversion-driven copy.
You'll take campaign and creative briefs and turn them into compelling language across the entire customer journey - from big campaign ideas and brand storytelling to the copy that ultimately drives someone to act.
The ideal person is part brand storyteller, part direct-response copywriter: someone who can make people feel something and make them do something.
WHAT YOU'LL DO- Translate campaign briefs into messaging across H1s, headlines, descriptions, taglines, and campaign copy
- Write across channels including landing pages, email, paid social, and other performance creative
- Script longer-form campaign films, founder videos, and branded content
- Develop hooks, concepts, and messaging angles for performance creative
- Balance emotional storytelling with persuasion and conversion
- Partner closely with Brand, Creative, and Growth to evolve how Superpower sounds
WHAT WE'RE LOOKING FOR- ~3-6 years of copywriting experience
- A strong portfolio spanning both brand/campaign and performance/conversion work
- Exceptional at simplifying complex ideas into sharp, memorable language
- Comfortable writing everything from a three-word headline to a three-minute script
NICE TO HAVE- Experience in health, wellness, medical, or other science-heavy categories
- Agency background with range across clients and tonal registers
- Long-form performance writing (VSL-style scripts, sales pages)
WHY SUPERPOWER- Mission that matters: we catch diseases before they start and change people's lives
- Radical empowerment: no layers of approval, no waiting for permission - if you see a problem, we reward people that solve them
- A-players only: small team of exceptional people who actually do the work
- Founder mode: everyone is an IC here, including leadership. We don't delegate, we build
- Competitive compensation with equity in a company at the frontier of health and AI
- Superpower your own health - we live the ethos
The San Francisco, CA base pay range for this role is $125,000 - $130,000 (non-inclusive of equity).
Actual salary will be based on job-related skills, experience, and location. Compensation outside of San Francisco may be adjusted based on employee location. The total compensation package may include benefits, equity-based compensation, and eligibility for a company bonus or variable pay program depending on the role. Your recruiter can share more details during the hiring process.
We're proud to be a global team and welcome talent from around the world. We offer visa sponsorship and can support relocation to the United States for the right candidates. Much of our team is international, and we're committed to building a team of top-tier talent.
