**This position is currently not eligible for visa sponsorship**
Summary:
Join us on the frontlines of translating behavioral science into action, and action into improved outcomes for both patients and the health organizations that serve them. We're looking for a creative thinker and versatile writer who can apply consumer science (how + why people make healthcare buying decisions) to create patient-facing content that motivates people to get the care they need - then use key learnings to shape our client-facing technology and its positioning in the market.
In this role, you'll use our proprietary psychographic segmentation model to develop clinical and marketing outreach on behalf of clients, finding creative ways to scale personalization - without sacrifice to quality or brand alignment - using AI. You'll also partner with Product stakeholders to turn content and campaign learnings into platform improvements, and with Marketing and Sales teammates to tell a differentiated story of healthcare consumerism to executive audiences.
Today, our clients see us as experts whose technology and collaboration enables them to get their patients to act. Tomorrow, Health Catalyst will lead the charge in our industry, using consumer science to make patients feel more seen and known in their healthcare than ever before, while enabling provider organizations to deliver richer experiences. You will play a pivotal role in delivering on this vision, making a direct impact on patient experience, the product roadmap, client retention and growth, and healthcare at large.
What you'll be doing: This is a writing-first role (~80%), focused on strategic and high-impact content:
B2B & B2B2C Content Creation
Develop content that supports:
Healthcare buyers and decision-makers
Executive (C-suite) audiences
Product and go-to-market initiatives
Create assets such as:
Thought leadership (POVs, white papers, executive narratives)
Write content that positions Health Catalyst as a leader in healthcare transformation
Support executive-level messaging and ghostwriting
Help shape narratives that influence market perception and category creation
Strategic Messaging & Positioning
Translate complex healthcare and technical concepts into clear, differentiated messaging
Support product marketing and brand initiatives across teams
Ensure consistency across all external communications
Cross-Functional Collaboration
Partner with:
Product Marketing (positioning and narrative development)
Brand Marketing (campaigns and messaging)
Sales (enablement and buyer-facing content)
Contribute insights that improve go-to-market strategy and messaging effectiveness
Performance & Optimization
Evaluate content effectiveness and refine messaging based on engagement and outcomes
Continuously improve clarity, resonance, and strategic impact of content
AI-Enabled Content Workflows
Use AI tools to support scale and efficiency while maintaining high-quality, human-driven writing
What you will need to be successful: Core Qualifications
Exceptional writing ability (journalism, editorial, or B2B content background preferred)
Experience in B2B or B2B2C marketing, ideally in healthcare or health tech
Proven ability to write for executive and buyer audiences
Strong portfolio showcasing thought leadership, brand, and/or product marketing content
Key Skills & Traits
Strong critical thinker who can operate without a defined playbook
Ability to quickly understand and communicate complex healthcare concepts
Comfortable writing across:
Executive audiences
Technical and non-technical stakeholders
Highly curious, proactive, and adaptable
Thrives in a fast-paced, ambiguous environment
Preferred Experience
Healthcare or health tech background
Experience in product marketing or growth marketing environments
Exposure to executive ghostwriting or C-suite communications
Familiarity with AI-supported content workflows
Why This Matters
Your work directly impacts whether patients seek necessary care. You're building the playbook for how healthcare applies behavioral science at scale, with the resources to explore cutting-edge AI applications and the autonomy to influence both content strategy and product direction.
Success Looks Like
Within your first year, you've established replicable content frameworks across major healthcare use cases, contributed measurable product improvements to our platform roadmap, and piloted AI workflows that improve both efficiency and personalization-with client adoption metrics and patient engagement data proving the model works.
Information Security and Compliance Responsibilities:
Maintain compliance with training directives required by the organization pertaining to Information Security, Acceptable Use Policy and HIPAA Privacy and Security.
Adhere to and comply with the organizations Acceptable Use Policy.
Safeguard information system assets by identifying and reporting potential and actual security events to the organizations Security and Compliance Officers.
The above statements describe the general nature and level of work being performed in this job function. They are not intended to be an exhaustive list of all duties, and indeed additional responsibilities may be assigned by Health Catalyst.
Studies show that candidates from underrepresented groups are less likely to apply for roles if they don't have 100% of the qualifications shown in the job posting. While each of our roles have core requirements, please thoughtfully consider your skills and experience and decide if you are interested in the position. If you feel you may be a good fit for the role, even if you don't meet all of the qualifications, we hope you will apply. If you feel you are lacking the core requirements for this position, we encourage you to continue exploring our careers page for other roles for which you may be a better fit.
About Health Catalyst
Health Catalyst is a healthcare analytics and data warehousing company that provides data and analytics solutions to healthcare organizations. The company was founded in 2008 by Steven Barlow and Thomas Burton, and is headquartered in Salt Lake City, Utah. Health Catalyst's mission is to help healthcare organizations improve patient outcomes and reduce costs through data-driven insights. The company has raised over $500 million in funding and has over 200 customers. Health Catalyst went public in 2019 and is traded on the NASDAQ under the ticker symbol HCAT.
