5+ years of experience in content design or related fields
Hands-on experience with generative AI prompt development
Proven track record in designing content evaluation frameworks
Experience using code and APIs for content workflows
Strong writing and editorial judgment skills
Ability to translate data into actionable insights
Effective collaboration with both technical and non-technical teams
Responsibilities
Shape content strategy for user engagement with ChatGPT
Design and iterate on prompt frameworks for AI-generated content
Define content quality standards and build evaluation systems
Develop tools and workflows for content generation and review
Analyze model outputs to enhance content systems
Collaborate with cross-functional teams to improve user understanding
Document approaches and mentor other Content Designers
Benefits
Hybrid work model with 3 days in-office per week
Relocation assistance for new employees
Full Job Description
About the role
We're looking for a Content Designer to join OpenAI's Content Design team, bringing deep expertise in prompt engineering and AI evaluation alongside strong content design craft and product judgment.
You'll combine editorial judgment, product strategy, and technical implementation to build prompts, evaluations, and tools that help us create and improve content and messaging at scale. Your primary focus will be experiences that help people discover ChatGPT's value, get started, and stay engaged-including notifications-with contributions to broader Content Design work as team needs evolve.
This role is based in San Francisco, CA. We use a hybrid work model of 3 days in the office per week and offer relocation assistance to new employees.
In this role, you will:
Shape content strategy for experiences that help people discover ChatGPT's value, get started, and return to meaningful uses of the product.
Design, implement, and iterate on prompt frameworks that guide AI-generated product content and messaging.
Define content quality standards and build evaluation systems, datasets, and reviewer guidance that combine human judgment with automated assessments.
Shape tools and workflows for generating, reviewing, and improving content across experiments and product experiences.
Analyze model outputs and evaluation results to diagnose problems and improve content systems as models, products, and user needs evolve.
Partner with product, engineering, design, research, and data science to connect content quality with user understanding, trust, engagement, and retention.
Document reusable approaches and coach other Content Designers in developing prompts, defining evaluation criteria, and interpreting results.
You might thrive in this role if you:
Bring 5+ years of experience in content design, content engineering, or a related discipline, with a track record of delivering work across complex product areas.
Have hands-on experience developing prompts for shipped generative AI experiences and understand model capabilities, limitations, and failure patterns.
Have designed and implemented content evaluation frameworks-and validated how reliably they assess quality.
Have hands-on experience using code and APIs to build repeatable generation and evaluation workflows, and can partner with Engineering to integrate them into production.
Bring strong writing, editorial judgment, and content strategy skills that you can apply across product experiences.
Can turn qualitative and quantitative evidence into clear recommendations and demonstrate how your work improved content quality, team effectiveness, or product outcomes.
Collaborate effectively across technical and nontechnical teams, bringing structure and clarity to ambiguous problems and evolving requirements.
About OpenAI
OpenAI is an artificial intelligence research laboratory consisting of the for-profit corporation OpenAI LP and its parent company, the non-profit OpenAI Inc. The company was founded in 2015 by a group of technology leaders, including Elon Musk, Sam Altman, Greg Brockman, Ilya Sutskever, and John Schulman. OpenAI's mission is to develop and promote friendly AI for the betterment of humanity. The company has developed a number of cutting-edge AI technologies, including GPT-3, a language processing system that can generate human-like text. OpenAI has received funding from a number of high-profile investors, including LinkedIn co-founder Reid Hoffman and venture capitalist Peter Thiel.
