Minimum 2 years of hotel sales management experience
Strong understanding of market dynamics and revenue management
Knowledge of competitive markets and hotel capabilities
Proven track record of achieving sales goals
Excellent communication skills in English
Ability to prepare statistical reports and presentations
Familiarity with health, safety, and legal regulations
Responsibilities
Establish and nurture client relationships to drive new business
Proactively solicit and manage group and catering opportunities
Identify and close new corporate client business
Conduct site tours for potential clients at both hotel locations
Collaborate with General Managers and VP of Sales to meet sales targets
Respond to sales inquiries and RFPs in a timely and professional manner
Develop and implement creative marketing strategies
Benefits
Opportunity to work in a dynamic, multi-property environment
Collaborative team culture with a focus on financial success
Involvement in strategic decision-making at the executive level
Professional development through training and mentorship
Engagement with local business communities and organizations
Full Job Description
StepStone Hospitality is looking for a talented and strategic-minded Complex Director of Sales & Marketing to join our team at the Holiday Inn Express Ballantyne Hotel in NC and the TownePlace Suites Fort Mill Hotel in SC. If you thrive in a fast-paced, multi-property setting and enjoy partnering with operations and revenue managements to drive financial success, we'd love to hear from you!
As a Complex Director of Sales & Marketing, your primary objectives are...
Establish and maintain relationships with current clients and identify new business from a result of the relationship
Be responsible for proactively soliciting and managing group / catering related opportunities
Effectively source out new corporate clients
Prospect to identify and close new business and conduct site tours for potential clients at both locations
Work with the General Managers of each property and the VP of Sales and Marketing to achieve required sales goals.
Respond to all sales inquiries, RFPs, and other leads accurately, timely, and in a professional manner
Type correspondence, reports, and necessary forms i.e. contracts, as well as prepare proposals or other letters as directed
Implement sales policies and procedures as developed in the annual Marketing Plan
Make personal sales calls
Develop creative marketing techniques
Develop and maintain relationships with the local Chamber of Commerce and Convention and Visitors Bureau
Participate in the preparation of the annual hotel budget
Maintain and correct procedures for credit control, financial transactions, and security of financial assets
Manage and develop sales team including training, counseling, evaluating, and rewarding behaviors
Respond and resolve guest requests, complaints, or questions in a courteous and timely manner
Participate in the Executive committee including sharing and communicating knowledge and by attending weekly or monthly meetings.
Other duties as assigned
Requirements
Have at least 2 years of experience in a hotel sales management role
Comprehensive knowledge of market position, OCC, ADR, banquet and food and beverage revenues, overall GOP, pricing and rate structures, sales strategies, yield management, booking trends, and future hotel planning.
Be fully knowledgeable of competitive markets outside the area.
Be fully knowledgeable of the capabilities and limitations of the hotel and departments that may impact sales strategies.
Achieve and exceed individual and team annual goals as established by the annual Marketing Plan.
Be fully knowledgeable of the role of rooms merchandising as it pertains to overall revenue and to periodically evaluate, assess, and revise the parameters of the program.
Must have comprehensive knowledge of the English language to effectively communicate with guests, associates, and vendors.
Ability to assist with the design and preparation of statistical reports and presentations as needed.
Ability to accurately report information.
Ability to assist with various office tasks as needed.
Ability to scrupulously follow all StepStone and hotel policies and procedures.
Ensures that he/she adheres to all sales administrative processes that are in place from the StepStone Corporate Office.