5-7 years of experience in sales and marketing within the hospitality industry
Strong understanding of market dynamics, including occupancy rates and revenue management
Proven track record in developing and executing successful sales strategies
Experience with Marriott Sales System and related reporting tools
Exceptional communication and presentation skills
Ability to lead and develop a sales team effectively
Familiarity with local market trends and competitive landscape
Responsibilities
Lead and manage the sales and catering team for two premier hotels
Develop and implement comprehensive sales strategies to maximize revenue
Build and maintain relationships with local business organizations and tourism boards
Conduct personal sales calls to drive business opportunities
Collaborate with various departments to create cohesive marketing strategies
Achieve and exceed sales goals as outlined in the annual Business Plan
Provide regular reports on sales performance and budget management
Benefits
Opportunity to work in a dynamic and collaborative environment
Access to extensive training and professional development programs
Engagement with a diverse range of clients and events
Participation in executive decision-making processes
Potential for career advancement within a leading hospitality brand
Full Job Description
Complex Director of Sales and Marketing
Your next career-defining opportunity awaits in the heart of Charlotte. Le Méridien Charlotte and Sheraton Charlotte Hotel are seeking a dynamic, forward-thinking Complex Director of Sales & Marketing to lead our sales and catering team representing two of the city's premier hospitality destinations.
Connected under one expansive footprint, these distinctive Marriott-branded hotels offer an impressive 605 guest rooms and 65,000 square feet of beautifully renovated meeting and event space, creating endless possibilities for conventions, corporate gatherings, unforgettable social celebrations, and exceptional guest experiences.
Requirements
The ideal candidate is a relationship builder, a market innovator, a strategic thinker, and a passionate hospitality professional who knows how to translate a remarkable property into an undeniable competitive advantage.
Comprehensive knowledge of market position, OCC, ADR, banquet and food and beverage revenues, overall GOP, pricing and rate structures, sales strategies, yield management, booking trends, and future hotel planning.
Fully knowledgeable of competitive markets outside the area.
Fully knowledgeable of the capabilities and limitations of the hotel and departments that may impact sales strategies.
Implement sales policies and procedures as developed in the annual Business Plan.
Make personal sales calls.
Maintain clear marketing strategy; working with Hotel team and various departments, Agency, collaborations on social media, and content photography and marketing shoots.
Develop and maintain relationships with the local Chamber of Commerce and Convention and Visitors Bureau.
Achieve and exceed individual and team annual goals as established by the annual Business Plan.
Demonstrate a comprehensive understanding of group sales strategies and their impact on overall hotel revenue. Consistently drive measurable sales results through effective business development, revenue optimization, and strategic account management. Regularly evaluate, assess, and refine sales initiatives to maximize group bookings, achieve revenue goals, and enhance overall hotel profitability.
Achieve budgeted revenues and expenses and maximize profitability related to the sales department.
Weekly, monthly, and annual reporting responsibilities in addition to collaborating and developing the annual hotel budget. Experience with Marriott Sales System and Reporting, Demand and Agency360, and ProfitSword preferred.
Proven ability providing professional communications and presentations to Management, Asset Management, and Ownership.
Maintain and correct procedures for credit control, financial transactions, and security of financial assets.
Manage and develop sales team including training, counseling, evaluating, and rewarding behaviors.
Respond and resolve guest requests, complaints, or questions in a courteous and timely manner.
Participate in the Executive committee including sharing and communicating knowledge and by attending weekly or monthly meetings.
