Commercial Sales and Development Manager

Colours Inc

$70K — $95K *
Manufacturing & Automotive
5 - 7 years of experience
Job Overview by Ladders

Qualifications

  • Proven experience in sales leadership or management in the commercial and industrial coatings sector.
  • In-depth knowledge of coatings products and market dynamics.
  • Demonstrated leadership ability to motivate a sales team toward achieving results.
  • Excellent communication, negotiation, and relationship-building skills.
  • Strong analytical skills for interpreting sales data and market trends.
  • Proficient in CRM systems and Microsoft Office Suite.

Responsibilities

  • Develop and execute comprehensive sales strategies to drive revenue growth.
  • Conduct market research to identify trends, competition, and opportunities.
  • Cultivate and sustain relationships with existing clients while expanding the customer base.
  • Lead and mentor sales representatives to enhance team performance and effectiveness.
  • Monitor sales metrics, track progress, and report insights to management.
  • Maintain and share strong product knowledge to assist and train the sales team.
  • Collaborate across departments to align sales efforts with company objectives.
  • Ensure compliance with company policies and ethical standards in all sales activities.

Benefits

  • Opportunities for professional development and career advancement.
  • Collaborative team environment across various functions.
  • Contributions to shaping company sales strategies.
  • Access to ongoing training related to products and industry knowledge.
Full Job Description
Position Summary

The Commercial Sales & Development Manager is responsible for driving revenue growth and expanding market share within the commercial and industrial coatings division for Colours Inc. This position develops and executes strategic sales initiatives, leads sales performance within the assigned territory, and strengthens long-term client relationships.

The role requires strong leadership capabilities, industry expertise, and the ability to build and implement effective sales strategies while fostering a high-performing sales culture. The Commercial Sales & Development Manager collaborates cross-functionally to align sales efforts with overall business objectives and ensure consistent execution of company standards. This position will be covering all of South Dakota and Nebraska.

Key Responsibilities

  • Develop and execute comprehensive sales strategies to achieve revenue targets and expand market presence within the commercial and industrial coatings sector.
  • Conduct ongoing market research and analysis to identify industry trends, competitive activity, and growth opportunities. Utilize insights to refine strategies and drive business development.
  • Cultivate and maintain strong relationships with existing clients while proactively expanding the customer base and identifying new business opportunities.
  • Lead, mentor, and support sales representatives to maximize performance, professional development, and overall team effectiveness.
  • Monitor sales performance metrics, track progress toward revenue goals, and provide regular reporting to senior management with actionable insights.
  • Maintain strong product and industry knowledge to ensure accurate positioning of company solutions and provide training and guidance to the sales team.
  • Collaborate with marketing, operations, product development, and customer service teams to align sales initiatives with company objectives and deliver a seamless customer experience.
  • Ensure all sales activities comply with company policies, industry regulations, and ethical standards while promoting accountability and professionalism.


Requirements

Qualifications

  • Proven experience in sales leadership or sales management, preferably within the commercial and industrial coatings industry.
  • Strong knowledge of coatings products, applications, and market dynamics.
  • Demonstrated ability to lead and motivate a sales team toward measurable results.
  • Excellent communication, negotiation, and relationship-building skills.
  • Strong analytical skills with the ability to interpret sales data and market trends.
  • Proficiency in CRM systems and Microsoft Office Suite.

Key Competencies:

  • Strategic sales leadership and revenue growth mindset
  • Strong relationship management and business development skills
  • Leadership and team development capabilities
  • Analytical thinking with ability to interpret sales data and market trends
  • Effective communication, negotiation, and presentation skills
  • Results-driven with strong accountability and organizational skills
  • Cross-functional collaboration and customer-focused approach

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