Commerce Programmatic Senior Associate

PMG

$70K — $95K *
Media
Less than 5 years of experience
Job Overview by Ladders

Qualifications

  • 3+ years in digital media and programmatic advertising; Bachelor's degree preferred.
  • Understanding of Analytics and Marketing Metrics for data-driven strategies.
  • Experience with retail media networks like Amazon and Walmart.
  • Familiarity with Ad Exchanges and Demand Side Platforms (DSPs).
  • Expertise across diverse channels including CTV, OLV, and DOOH.
  • Proficient in Microsoft Excel and SQL for data analysis and reporting.
  • Strong communication skills for collaboration across teams.
  • Commitment to lifelong learning with a focus on market innovation.

Responsibilities

  • Lead programmatic campaign setup, management, and optimization to meet client KPIs.
  • Drive digital programmatic initiatives, coordinating with internal teams for execution.
  • Collaborate with media operations, analytics, and creative teams for strategic alignment.
  • Negotiate vendor partnerships and manage RFP processes for campaign innovation.
  • Present reports on campaign performance and optimization strategies to clients.
  • Utilize PMG's technology, Alli, for data analysis and reporting improvements.
  • Mentor team members and oversee execution across junior staff and coordinators.
  • Manage budgets, forecasting, and ad serving to fulfill client needs.
  • Identify testing opportunities to continuously enhance media planning strategies.

Benefits

  • Professional development programs and mentorship opportunities.
  • Generous paid time off and holiday allowances.
  • Paid parental leave for important life events.
  • Competitive retirement plans with contribution matching.
  • Fertility benefits available for employees and spouses.
  • Healthcare coverage tailored by geography.
  • Pet insurance for your pet's health needs.
  • Lifestyle Spending Accounts to support health and well-being.
  • Commuter benefits for travel support where available.
  • Eligibility for annual bonuses for all employees.
  • 8 hours of paid volunteering in local communities.
  • Access to AI Enterprise tools and training sessions.
Full Job Description
Who You Will Be Working With

At PMG, you'll be part of a hands-on Commerce Programmatic group-marketers, operators, analysts, and creatives who care about people as much as performance. You'll partner closely with Retail Operations, Retail Media, Strategy, and Creative teammates to shape how products show up across marketplaces and how shoppers experience each PDP from first glance to purchase.

Day to day, you'll collaborate with client partners and PMG leads to turn insights into action-aligning catalog health, PDP content, pricing, and promotions so everything works in sync. You'll have supportive leaders, modern tools, and plenty of space to share ideas, mentor others, and keep raising the bar on what "retail ready" looks like.

If you're excited about building strong client relationships, collaborating across teams, and helping brands achieve meaningful growth through smart, connected commerce, this is the place to do your best work. As a Commerce Programmatic Senior Associate, you'll feel right at home here.

What You Will Do
  • Lead the execution of programmatic campaigns, including setup, trafficking, and day-to-day management, ensuring they align with client KPIs and PMG's high standards.
  • Take ownership of digital programmatic initiatives, such as video, display, digital OOH, and direct publisher partnerships, coordinating with internal teams for seamless execution.
  • Collaborate across teams, working with media operations, account services, analytics, and creative to ensure holistic campaign strategies that meet and exceed client objectives.
  • Manage RFP processes and vendor negotiations, driving strong partnerships while ensuring campaigns are innovative and cost-effective.
  • Develop and deliver insightful reports, presenting campaign performance, optimization strategies, and actionable recommendations to clients.
  • Master PMG's proprietary technology, Alli, using it to customize alerts, analyze data, and create reporting tools that enhance decision-making and campaign performance.
  • Mentor and guide team members, overseeing coordinators and associates to ensure flawless execution, optimizations, and effective pacing decisions.
  • Oversee budgeting responsibilities, including forecasting monthly goals and managing ad serving needs to meet client objectives.
  • Identify and implement testing opportunities, contributing to media planning efforts and enhancing overall strategy with forward-thinking initiatives.

What You Will Bring
  • 3+ years of experience in digital media and programmatic advertising, with a bachelor's degree or equivalent experience.
  • A growing understanding of Analytics, Programmatic Advertising, and Marketing Metrics to guide data-driven decisions and campaign strategies.
  • Knowledge of Marketing Planning & Analysis and Database Marketing to enhance decision-making and campaign outcomes.
  • Understanding and experience working within retail media networks (Amazon, Walmart)
  • Familiarity with Ad Exchanges, Ad Servers, and Demand Side Platforms (DSPs) to manage, optimize, and troubleshoot programmatic campaigns.
  • Channel expertise across CTV, OLV, Display, Audio, Native, DOOH, and App to craft cohesive, cross-channel strategies.
  • Proficiency in tools like Microsoft Excel and SQL to analyze data, produce clear insights, and inform optimizations.
  • Strong understanding of Measurement Systems to evaluate campaign success and optimize performance.
  • Excellent collaboration and communication skills, enabling seamless integration of programmatic efforts with cross-functional teams.
  • A commitment to curiosity and adaptability as a Continual Learner, staying at the forefront of media innovation while prioritizing client success with a Customer-Focused mindset that seeks opportunities to deliver meaningful value.
  • A dedication to People-Focused leadership, fostering collaboration, innovation, and professional growth by Leading by Example and nurturing strong relationships that empower others to excel.


What We Offer
  • Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support.
  • Generous Time Off: Enjoy generous paid time off and holiday allowances to recharge and spend time with loved ones.
  • Parental Leave: We provide paid parental leave to support your family during important life events.
  • Retirement & Pension Plans: Plan for your future with competitive retirement or pension programs, including contribution matching.
  • Fertility and Family Support: Access fertility benefits for all team members and their spouses.
  • Healthcare: Coverage and support for everyday medical expenses and routine care, tailored by geography.
  • Pet Insurance: Protect your pet's health and your finances.
  • Lifestyle Spending Accounts: Enjoy 100% company-funded accounts to promote healthy habits and well-being.
  • Commuter Benefits: Access support for travel and commuting needs, where available.
  • Annual Bonus: All employees are eligible for an annual bonus.
  • Volunteering Opportunities: Receive 8 give-back hours to volunteer in your local communities.
  • AI Enterprise License: Access AI Enterprise accounts and participate in weekly AI training sessions to empower and ensure AI safety.

Benefits vary by country, location, and geography to reflect local laws, norms, and expectations.

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