Position SummaryThe Chief Marketing Officer (CMO) sets and leads the global marketing strategy for Delta IBT Smart Building Solutions. This executive role strengthens the company's market presence, generates measurable demand, and brings legacy brands, teams, and marketing practices together into a unified, customer-focused organization.
Working closely with the Chief Sales Officer and leaders across Sales, Product Management, Engineering, and the broader Delta IBT Products Group, the CMO aligns marketing with business strategy and supports growth across global markets and indirect sales channels.
Key Responsibilities- Set the global marketing strategy, roadmap, budget, and performance measures in support of business goals.
- Lead the transition to a cohesive brand architecture while protecting customer loyalty and the value of existing brands.
- Direct global marketing functions, including brand, product marketing, communications, digital, partner marketing, events, and market intelligence.
- Develop demand generation and partner programs that contribute to qualified leads, pipeline, revenue, and market growth.
- Work with Sales to align go-to-market strategies and strengthen support for distributors, systems integrators, wholesalers, and representatives.
- Partner with Product Management and Engineering on product positioning, launches, pricing input, and lifecycle communications.
- Oversee digital channels, marketing automation, CRM integration, public relations, thought leadership, and industry engagement.
- Build marketing programs for key markets and verticals, including commercial offices, healthcare, education, data centers, and hospitality.
- Harmonize marketing processes, tools, content, and corporate identity across the Products Group.
- Lead, develop, and retain a high-performing global marketing team, building a culture of accountability, collaboration, and innovation.
- Identify and manage risks related to brand and organizational integration, including impacts on customers and partners.
- Represent the business internally and externally and communicate marketing strategy, performance, and progress.
Qualifications- Bachelor's degree in Marketing, Business, Engineering, or a related field; MBA preferred.
- At least 15 years of marketing experience, including 8 years in senior leadership roles within complex B2B technology organizations.
- Demonstrated success leading brand integration, rebranding, or marketing transformation.
- Experience in building automation, HVAC controls, commercial lighting, electronic security, energy management, or a related field.
- Proven experience supporting indirect sales channels, including distributors, systems integrators, wholesalers, and representatives.
- Strong knowledge of digital marketing, marketing technology, CRM, marketing automation, and B2B go-to-market strategy.
- Excellent strategic, analytical, communication, and stakeholder-management skills, with the ability to translate complex technology into clear customer value.
- Global or multi-region leadership experience; experience in North American and European markets is an asset.
Work Location: Hybrid (Will require extensive travel to company sites)
Type: full-time, Permanent
